Packt is a leading publisher of technical learning content that publishes books on new and emerging technologies faster than any other publisher in the world. We believe that software has a deep impact on the world, and that software runs on knowledge. Our mission is to increase the shared value of ... read moreextensive technical knowledge. We are technical-content engineers, and we work with some of the most interesting technical minds and ground-breaking creators on the planet.
What you’ll do?
The Lifecycle Marketing Manager will have these responsibilities:
Own KPIs for reactivations, DAUs, and cancellations
Develop a lifecycle marketing strategy to drive e