Job Opportunities at AKQA

ROLE REQUIREMENTS

This role is for individuals who have a passion for analysing data with the aim of generating strategic insights. The ideal candidate will have a mid to senior level of experience and will be required to independently research, plan, implement and optimise outputs across multiple clients.

• Maintain accurate and timely output and delivery.
• Help to strengthen the profile of the Data & Analytics team and drive team progression.
• Assess client commercial realities to deliver the most relevant and effective data solutions.
• Ability to analyse data, create reports, provide insights and recommendations.
• Proactively seek out testing and tactical opportunities to recommend to clients.
• Deliver remarkable client service to become a go-to specialist in analytics and agency partner.
• Contribute to product innovation in the performance and data space.
• Deliver strategic opportunities to all teams and clients based on analysis coupled with keen marketing intelligence.
• Work with creative and strategy teams to deliver performance improving insights to teams and clients

QUALITIES AND CHARACTERISTICS

Individuals applying for this role must be able to provide clear examples of reports, structures and performance.

• Strong attention to detail
• Demonstrable experience in a hands-on role in Data with expertise in consumer data analysis, web analytics, digital marketing performance metrics, and marketing intelligence
• Demonstrable experience in tagging design, setting up analytics or data pipelines, and analysing performance
• Proof of analytics certifications/training are advantageous
• Collaborate with Data Engineers to build tools, dashboards and automate processes or tasks
• Work with key stakeholders to align business goals with marketing objectives, focussing on a strategic approach to data
• Analyse toolsets and provide recommendations
• Assist with new business pitches and business development initiatives within the scope of data
• Advanced MS Office Suite skills (especially Excel) and Google product suite
• Demonstrable experience with Google Data Studio or Tableau
• Experience with SQL, JavaScript, and Python advantageous
• Strong aptitude for mathematics

go to method of application »

We are looking for a Strategist with a strong grounding in Brand Experience, CX and CRM, who knows how to leverage the value of data, content and technology to join our team in Johannesburg , who is comfortable with leading digital innovation for clients and can lead thinking on AKQA SA strategy to become a leading Brand Experience provider in our local market.

This role offers the chance to shine on world-class clients, impact experiences that touch millions, and grow a significant book of business with direct responsibility.

ROLE REQUIREMENTS

• Deliver thought leadership to clients in the area of Customer / Brand Experience strategies
• Develop, propose and implement CRM/CX strategies for clients
• Develop innovative, data-driven, multi-dimensional strategies and tactics to improve customer and business outcomes within clients ecosystems for CRM and owned platforms, and take on an oversight role in helping bring those strategies to life
• Deliver omni-channel campaign strategies
• Create business cases for new engagement opportunities
• Problem identification, collaborating with the data & intelligence teams on a variety of research and analysis tasks
• Defining cross-channel / cross-platform solutions
• Preparing journey mapping and audience profiling
• Contributing to opportunity sizing and business case development, articulating business and functional requirements

QUALITIES AND CHARACTERISTICS

• 5 years experience in digital industry or agency as a leading strategist with high level exposure and delivery of BX, CX, CRM
• Experience in developing customer journeys or loyalty programmes
• Track record of successfully delivering strategic transformation work for clients
• Statistics or Data Analysis capability
• SalesForce/Adobe or Marketing Automation platform experience would be advantageous
• Plan and develop brand journey strategies in online and offline environments
• Has a detailed understanding of marketing effectiveness and best-practice measurement and benchmarking
• Able to extract and analyze data sources to improve consumer brand journeys and loyalty programs
• Plays a lead role in ensuring our clients optimize their use of digital channels to grow their businesses and brands
• Lead collaboration particularly with Creative, Design, Content and Account teams, where appropriate