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  • Posted: Mar 4, 2026
    Deadline: Not specified
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  • Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification, autonomous vehicles and mob...
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    Brand Marketing Manager

    Job Description

    • Brand responsibility (post <PA>) for respective vehicle portfolio (product lines) in Africa Direct Markets – including overall strategy for current products, product launch, cycle plan actions, support for forward model programs, competitor analysis, model year pricing and revenue management)

    Responsibilities
    What you’ll do:

    • Product Lines: TBD
    • Lead source for Competitive Intelligence, Customer Insights and Market Studies to support current and forward model strategy.
    • Develop suitable strategy and brand plans for portfolio including ongoing revenue improvements (SIP/SVP New Product Requests, Vehicle Personalization opportunities, Mix Management).
    • Support Product Marketing with development of Market Equations (Price, Volume, Mix) throughout the GPDS milestones prior to Program Approval.
    • Lead Brand Marketing inputs to launch process including pricing, wholesale guide, launch mix and brochure approvals from Program Approval to Job#1.
    • Lead in proposing pricing strategy for portfolio, assessing impact on volume, product specification, variable marketing, revenues and brand. Key post <PA> events: Launch Readiness, SoMP Updates, Job#1 pricing and MY pricing.
    • Interface with LVEA requirements to ensure availability of PP / MP1 units when and if required
    • Provide input to Volumes Planning (FPV) development to support cycle plan updates.
    • Support Order Guide/PCV development, Brochure/website approval and wholesale deck development.
    • Approve technical product information in brochures and websites.
    • Deliver on portfolio complexity reduction and revenue/profit increase.
    • Coordinate and manage fixed marketing / Co-Op and market view platform.
    • Interface with Distributors in Africa on regular intervals to develop / align on all product related discussions, product life cycle planning, product optimization, pricing strategies and volume discussions developments

    Position Communication and Working Relationships:

    Internal:

    • Interface with Product Marketing, Sales Managers, Portfolio Strategy, PD, FCSD (VP), Pricing, Sales – Production Planning, GTS, Global and Marketing Comms.

    External:

    • Interface with Distributor Product & Brand Team, Sales Team, Sales & Marketing Management team.

    Performance Measures / Success Criteria: 

    • Timely launch of new products
    • Distributor satisfaction on product planning process / interface
    • Closure of product actions (from Product Committee)
    • Mix and Segment share improvement 
    • Complexity Reduction (in line with Global Guidelines)
    • PCV take-rate
    • Cost reduction through feature / spec rationalization.

    What you’ll bring:

    • Knowledge and understanding of marketing frameworks.
    • Able to work with a diverse group and understand needs of our diverse customer base
    • Analytical thinking, strong conceptual skills, pragmatism and organizational abilities
    • Strong verbal and written communication skills to present data and recommendations effectively and efficiently
    • Ability to develop and maintain strong working relationships, elicit support and cooperation from a wide variety of sources, including many departments within the business
    • Language – Fluent in English
    • Sound working knowledge of Microsoft Office tools
    • Comprehensive capability with Microsoft Office Suite
    • Ability to develop processes and procedures to deliver on improvements

    Qualifications
    Your background:

    • Bachelor’s in business from a reputable university. 
    • Automotive industry experience
    • Business plan development and implementation experience
    • Retail automotive experience is a plus

    go to method of application »

    Young Professional Program - Manufacturing

    Job Description

    • Ford Motor Company of Southern Africa runs a highly successful 1-year Training Program for Young Professionals from various fields of study. These young professionals are provided with an invaluable opportunity to gain practical experience and training. We are looking for ambitious and self-motivated graduates, who posse the following behaviours: 
    • Excellence - Deliver and own it. 
    • Focus - Do only what matters, and bias for action. 
    • Collaboration - Seek understanding and solve together. 

    Responsibilities
    We are currently seeking Graduates, who demonstrates the following attributes and behaviours:

    • Innovative 
    • Self-motivated 
    • Adaptable
    • Goal-oriented
    • Committed to excellence
    • Collaborative team player

    Qualifications

    Requirements/eligibility to apply:

    • Applicants are required to have successfully completed their Degree in their discipline with a pass rate of 65% or higher.
    • Applicants who have not yet concluded their studies, will not be considered for the program.
    • Applicants needs to be between the ages of 18-35.

    Your application will only be considered complete if you attach ALL of the following documents:

    • Full CV
    • Copy of ID document
    • Copy of matric certificate
    • Copy of university academic transcripts
    • Qualification certificate

    Method of Application

    Use the link(s) below to apply on company website.

     

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