Brand Executive at British American Tobacco

Job description

British American Tobacco currently has an exciting new opportunity for a Brand Executive to be based in our South Africa office (Cape Town) on a permanent basis.

The retail environment has never been more complex or competitive, but if you think like us you’ll be equally excited by the opportunities and excellent rewards of overcoming challenges and meeting your full potential.

As a Brand Executive you’ll be required to support the Brand Manager in the following duties:

• Brand and Project management through the development and implementation of brand projects and campaigns in market - ensuring adherence to brand standards and on time;
• Managing local and global creative agencies;
• Managing internal and global stakeholders and presenting to stakeholders at all levels;
• Project management and tracking campaign performance (through data sources), budget management and reporting;
• Initiating research projects as part of campaign development;
• Presenting to various forums and stakeholders on a bi-monthly/ monthly basis.

Requirements

• 2-3 years experience in marketing or brand manager role;
• Formal Marketing Qualification (Degree or higher);
• Fluency in written and spoken English;
• Strong analytic skill & logical/creative thinking;
• Assertive self-starter with a strong ability to build and manage stakeholder relationships at all levels.
• Trade Marketing knowledge;
• Have worked with Research Agencies and understand research methodologies;
• Line Management experience;
• Elements of the marketing mix – BTL, price, promotion, planograms, product (range), space management, research methodologies and consumer segmentation;
• Be able to display an all round joyful sociability with a wide range of people.