Account Director at Dentsu

• The purpose of this role is to provide strategic recommendations and manage all resources to ensure the Client’s marketing needs are met. They are viewed as a trusted advisor to client, understands and articulates client business insights and leverages to contribute ways to move business forward, lead and monitor the day-to-day activities; proactively identify new business building insights and opportunities, manage, motivate and develop their team; work with other departments to develop and execute strategies that will build the Client’s business.

Job Description:

Key responsibilities:

• Manages the Business – delivers the service proposition to clients and full end to end management of the business on individual clients
• Relationship Management – owns the client relationships as per the defined relationship strategy for the client
• Proactively Identifies Client Development Opportunities – flags specific client cross sell and upsell opportunities
• Commercial and service ownership of client relationship – drives seamless delivery and profitability of account
• Team Management – manages and motivates team around the clients’ objectives and culture

Qualifications:

• Education: Bachelor’s degree in marketing, Business, Advertising, or a related field.
• Experience: Minimum of 5-6 years of experience in digital account management, digital media planning and buying, or campaign management preferably within an agency setting.

Skills:

• Understanding of digital marketing platforms (e.g., Google Ads, Facebook Ads Manager).
• Basic knowledge of Traditional media tools (Telma, Arianna, BrandMapp)
• Basic analytical skills with experience in using analytics tools (e.g., Google Analytics).
• Excellent communication, interpersonal and presentation skills.
• Excellent organizational and project management skills.
• Ability to analyse data and provide actionable insights.
• Knowledge of media planning and buying processes.

Desired Attributes:

• Detail-Oriented: Strong attention to detail and organizational skills.
• Proactive: Ability to anticipate client needs and proactively address them.
• Team Player: Collaborative mindset with the ability to work effectively in a team environment.
• Adaptable: Flexibility to adapt to changing client needs and market conditions.

This role is crucial for driving the success of clients' digital marketing efforts and ensuring that media investments are optimized for the best possible outcomes