Area Development Manager at Shoprite Group of Companies

Purpose of the Job    

• The Area Development Manager is responsible for growing and optimising the business footprint within a defined geographic area through the development, activation, and performance management of agent networks or field channels.
• The role drives sales growth, ensures operational excellence, and delivers a consistent customer experience while operating within regulatory, compliance, and governance requirements.

Job Objectives    

Area Growth & Commercial Delivery 

• Drive area-level growth through agent recruitment, activation, and performance optimisation.
• Deliver sales, usage, and revenue targets in line with business strategy.
• Identify growth opportunities within the area and implement targeted activation plans.
• Monitor market trends and competitor activity to inform local tactical decisions.

Agent / Channel Development 

• Recruit, onboard, and develop agents or distribution partners within the area.
• Enable agent productivity through training, coaching, and on-the-ground support.
• Ensure agents are operationally ready, compliant, and performing to standard.
• Build long-term partnerships with agents, community stakeholders, and local businesses.

Performance & Operations Management

• Track and analyse performance metrics (sales, activity, compliance, productivity).
• Identify underperformance and implement corrective actions.
• Ensure consistent execution of operating models, processes, and service standards.
• Maintain high levels of data accuracy, reporting, and operational discipline. 

Compliance, Risk & Governance

• Ensure adherence to company policies, procedures, and regulatory requirements.
• Conduct regular compliance checks and operational reviews within the area.
• Identify, manage, and escalate operational, financial, or reputational risks.
• Support audits, investigations, and governance requirements as needed.

People Leadership & Capability Building

• Lead, motivate, and coach field teams where applicable.
• Provide clear performance expectations, feedback, and development support.
• Foster a performance-driven, customer-centric, and ethical culture in the area.
• Manage day-to-day people matters in line with HR policies.

Stakeholder Management 

• Act as the primary business representative within the assigned area.
• Collaborate with internal functions (Sales, Operations, Compliance, Finance, Marketing).
• Communicate insights from the field to inform process, product, and customer improvements.

Qualifications    

Essential:

• Diploma or Degree in Business, Management, Sales, or related field

Experience    

Essential:

• +3 years’ experience in field sales, area management, distribution, or channel development or similar

Knowledge and Skills    

• Proven experience in growing and managing agent or partner networks (essential).
• Experience operating in regulated or governed environments (preferred).

Closing Date    

• 2026/05/19