We've been making trusted household brands for more than a century. From the products we create to the planet we share, we're working toward a cleaner, healthier, better home for families everywhere.
Started in 1886 as a parquet flooring company, SC Johnson is one of the world’s leading makers of household products like Pledge®, OFF®, Mr. Muscle®...
Read more about this company
Will report into Marketing Manager for Africa Cluster. The role is responsible for developing, managing, and creating sustainable brand based on a comprehensive understanding consumer needs, anticipating and adapting to market shifts across key markets within the Cluster. Required for the role, is an organised individual with the ability to multi-task and prioritise. Work well within team environment and individually when needed.
Key Responsibilities:
Comprehensive understanding of category dynamics supported with business resources to seek out opportunities to solve long terms and short-term needs.
Develop brand plans for the year ahead, clearly articulating specific focus areas (NPD’s/Activities/Pricing/Distribution/Country Expansion) for brand.
Translate consumer insights into innovative product solutions.
Involvement in end-to-end process of new product development.
Work cross functionally with internal stakeholders to drive marketing-support activities based on brand strategy.
Managing external agencies to deliver on relevant consumer campaigns and delivering return on investment based on business objectives.
Understanding of brand P&L, with recommendations of clear action points where needed.
Extracting, analysing, and providing clear insights based on Nielsen and other retailer related databases.
A&P responsibility and management
Experience you’ll bring:
3-5 years minimum experience in brand management with relevant exposure to core marketing competencies:
Consumer insight
New product development
Project management
Go-to-market planning and execution.
Commercial understanding
MS Office and Nielsen understanding
Qualification:
Bachelor’s Degree in Marketing/IMM Diploma (Marketing Preferred)
Gmail
Yahoomail