Campaign activation and Branding Support at Bayer

Purpose of the role

•  Responsible to support day-to-day operations of Campaign Activation and Branding team in South Africa
•  Promotional items sourcing and development
•  Summarising TSM and ASM plans
•  Cataloguing of promotional items as well as distribution thereof
•  Event support for product launches, GTM events and farmer’s days
•  Competitor campaign tracking

Key Responsibilities and Tasks

•  Compiling marketing material and mock-ups
•  Summarizing ASM plans and activities
•  Setting up and attending events/ farmers days
•  Responsible for managing marketing material and rebooking in of branding after events
•  Responsible for cataloguing warehouse and store room stock 
•  Support in maintaining of the campaign activation calendar aligned with GTM events and GTM calendar
•  Event support for farmer’s days, product launches and GTM events
•  Promotional item request handling and distribution
•  Promotional item sourcing, sample development 
•  Campaign element sourcing
•  Campaign handout development and distribution 
•  Field visits and discussion with the commercial team 
•  Support to local team with planning of events and marketing teams to South Africa 
•  Procurement, Smartbuy and payment support 
•  Ensuring branding guidelines are followed on presentations, branding projects and collaborative branding campaigns
•  Responsible for keeping the sharepoint and teams site up to date with the latest product presentations and key information
•  Ensuring the Bayer app and website contain the latest information and correct information pertaining to contact information and products as set out by the GTM teams
•  Competitor adverts, campaign and activity capturing and reporting
•  Support to the Market funding initiatives such as the development of the Bayer Loyalty Program
•  General support to the campaign activation team during events

Qualifications, Skills and Competencies

•  Good Microsoft Office skills (Excel / Power Point / Word) a prerequisite. Specific experience with MS Excel and MS PowerPoint is key                                                
•  Highly motivated, creative, dynamic and well organized.
•  Excellent communication skills.
•  Fluent in English, oral and written, is required.
•  Proficiency in Afrikaans will be seen as a positive
•  Customer centric and market oriented.
•  Experience with project planning and execution
•  Ability to prioritize multiple tasks with associated deadlines for deliverable results.
•  Proven ability to work well in teams
•  Ability to work well across both commercial and smallholder farmer markets