Client Engagement Lead - Credit at Capitec Bank

• Develop and implement client engagement campaigns and programmes to deliver business and client value.
• Take ownership and drive the campaign end-to-end lifecycle through the development of campaign business cases encompassing; pre-campaign analyses, target group design, communication plan, content development, campaign execution and post campaign analyses.
• Coordinate initiatives across credit value stream, internal departments and external agencies

Experience

Minimum:

2-5 years’ experience in a similar environmen

• Drafting business cases, marketing plans 
• Operates in a campaign coordination or management role 
• Digital marketing, CRM, customer loyalty and communications 
• Interpret data and reports for analysis  

Ideal:

• Digital Campaign management agency experience
• Internal departments and external agencies.

Qualifications (Minimum)

• Grade 12 National Certificate / Vocational
• A relevant tertiary qualification in Marketing or Business Management

Qualifications (Ideal or Preferred)

• A relevant qualification in Communication or Information Management
• A relevant post-graduate qualification in Marketing or Business Managemen

Knowledge

Minimum:Must have detailed knowledge of:

• Strategic marketing management
• Psychology and Behavioural Economics
• Campaign management and strategy
• Direct marketing
• Internal and external communication

Ideal:Knowledge of:

• Credit
• Digital Marketing: campaign strategy, digital campaign management in agency environment
• Data analysis, client profiling and segmentation
• Brand marketing

Skills

• Communications Skills
• Interpersonal & Relationship management Skills
• Negotiation skills
• Influencing Skills
• Facilitation Skills
• Presentation Skills
• Business writing skills
• Analytical Skills
• Problem solving skills
• Attention to Detail
• Planning, organising and coordination skills 

Competencies

• Delivering Results and Meeting Customer Expectations
• Working with People
• Adapting and Responding to Change
• Analysing
• Deciding and Initiating Action
• Persuading and Influencing
• Planning and Organising

Additional Information

• Clear criminal and credit record
• A valid driver's license and own vehicle is required
• Contactable via own mobile phone
• Willingness to travel nationally if and when required
• Willingness to work or be available ov ertime and / or weekends if required