Copywriter at Faircape Group

Job Description

• The Faircape Group constitutes a group of companies with interests in a number of activities including Healthcare, Retirement Holdings, Telecommunications and an ISP, Utility Management and infrastructure installation, Property Management and related activities.
• We are currently looking for a Copywriter to join our team onsite in Claremont which is based within the Southern Suburbs of Cape Town.
• This is not a single-brand, single-channel copywriting role.
• As our Copywriter, you’ll work across a diverse portfolio of brands spanning healthcare, retirement living, property, telecommunications, utilities, and infrastructure. Each day brings a new brief, a new audience, and a new creative challenge.
• You’ll be part of a highly collaborative marketing environment, working closely with brand managers, graphic designers, and other stakeholders to craft persuasive, on-brand content that informs, engages, and converts, across digital, print, and internal platforms.

Why Join Faircape?

At Faircape Group, we believe great people do their best work in environments that support, reward, and inspire them. When you join our Group Marketing team, you’ll enjoy:

• Quarterly performance bonuses
• Long service leave
• Onsite barista – free, barista-made coffee all day ☕
• Subsidised vending machines
• Discounts on Faircape internet (ISP) packages
• Fixed flexi-time between 06:30 and 18:30
• Centrally located, modern offices in Claremont (opposite Cavendish)

If you enjoy variety, value teamwork, and thrive in a fast-paced, multi-brand environment, this role offers both creative scope and meaningful impact.

Specific duties include, but are not limited to:

• Develop compelling written content across internal and external communication channels
• Create clear, persuasive copy aligned to best practice for each medium
• Collaborate daily with marketing, brand, and business unit managers
• Translate brand strategy into engaging, on-brand messaging
• Ensure all copy is accurate, polished, and error-free
• Edit and proofread content to maintain consistently high editorial standards
• Research target markets, industry trends, and competitor activity
• Use insights to inform content strategy and audience engagement
• Develop creative copy for various marketing mediums such as digital advertising (Google Ads, Meta, display, social media), print media (brochures, flyers, billboards) and script writing.
• Maintain consistent tone, voice, and messaging across multiple brands
• Manage multiple briefs and deadlines with confidence and structure

Requirements:

Qualifications:

• Degree In Communications, English, Journalism, Literature marketing or other related fields.

Experience and Knowledge:

• Proven working experience as copywriter and project roll out.
• Demonstrable knowledge of social media management, SEO & SEM, Google Ads.
• Knowledge of best practise for written content development.
• Ability to conceptualise content which differentiates brand from competitors.
• Agency experience is advantageous but not required. 

Skills and Attributes: 

• Excellent writing, communication and presentation skills
• Proven organisational skills and good time management
• Ability to prioritise a varied workload
• Discipline with regards to task completion
• Organised and can manage multiple projects in a fast-paced, deadline-driven environment.
• Results-driven
• Strong sense of urgency and achievement.

Specific Requirements:

• Clear health record
• Clear criminal record
• Clear credit record
• Two written references