CSP Assistant Manager at Unilever

• Customer Development (CD) is what we call our Sales organization at Unilever. Customer Development works closely with our customers to pioneer new products, build categories, and best deploy best-in-class retail and shopper capabilities.

JOB PURPOSE

• Lead in Market Plan execution (Aligned to BU Strategy)
• Localises Category Growth Strategy
• Executes strategically aligned Commercial Plan in Market
• Decides Channel/Customer Prioritisation in Market and deploys Budget according.
• Leads Core Capabilities and objective customer engagement (Catman /Shopper / NRM)
• D4C/D4R: executes locally AND integrates Channel & Customer upstream into BU.

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

Category Growth Strategies

• Localise (Develop and deploy) CGS at channel and customer level,
• Work closely with Brand, CMI, NRM, Shopper Marketing to build Customer sell-in

Innovation

• Define national innovation & launch plan to channels/customers

Monthly innovation tracking: sell-in & out and distribution performance

• D4C/D4R: executes locally AND integrates upstream into BU

Targets and Budgets

• Tracking USG targets and investment to deliver BG strat by channel and customer

Pricing and promotions, Mix

• Own Pricing & Promo strategy
• Own and manage deal
• NRM:  Ownership of L4 and L5

Execution

•  Deploy strategically aligned commercial plan in Market via CBD Deploy launch plans to channels/customers to ensure strength of execution

Implement blueprints via FSA to ensure correct KPI is measured related & linked to COTC.

• Track TDP (total distribution points) on COTC and identify opportunities to be actioned
• Define channel / Customer Execution: (SoS, TDP).
• Shopper / Digital marketing led

Capability

• Deploy core capabilities required to win by Channel and Customer.
• Catman / Shopper / NRM

Experiences & Qualifications

• Minimum 3-5 years' experience in Marketing or Sales in FMCG industry
• BComm degree (preferably in Marketing, Business Administration, Financial majors)
• Strong excel skills.
• Demonstrated cross-functional team.
• Strong demonstrated insight & analytical skills
• Previous experience using Nielsen, PowerBI or customer platforms like Shoprite REX or PnP info hub would be very favourable.

Skills

• Innovation mindset
• Commerce channels execution
• Digital business models
• Commercial Strategy
• Business Acumen / NRM
• Category Growth Management
• Data-Drive Mindset
• Customer and Retailer Understanding