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  • Posted: Nov 16, 2020
    Deadline: Not specified
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    Educor is the largest provider of private education in Southern Africa. We provide Higher, Private College (Further Education and Training Institution) education via face-to-face classes, distance learning and online learning. We offer full-time and part-time studies, providing people from all walks of life with access to education.


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    Damelin Brand Manager

    MAIN PURPOSE OF THE JOB:   

    • Responsible for developing, defining and guiding the brand/marketing strategy to deliver business objectives. 
    • Drive the execution of effective brand and marketing campaigns/special projects to develop and grow the designated brands
    • Develop and manage the budget and organize resources to meet the brand objectives.
    • Research and analyse the products, target market, industry trends and competitive activity to support brand growth and innovation 
    • Liaise with relevant brand stakeholders (Sales, GM’s, Academics, Legal, Finance etc.) to identify, develop and execute brand/marketing activities
    • Negotiates with outside vendors as required
    • May assist in the establishment of product pricing

    KEY PERFORMANCE AREAS:

    • Conduct Market Research
    • Analyse data to identify trends, issues, opportunities for growth and involvement
    • Identify opportunities for new product development or markets.
    • Develop annual budgets
    • Effective monthly monitoring of expenditure
    • Ensure budget allocation will yield the highest ROI
    • Establish relationships with all the business unit stakeholders (Head of Brand, Campus Managers, Sales Heads, Department, external service providers)
    • Obtain continuous on the ground insights from branches/sites
    • Work effectively with the internal agency for the delivery of collateral and campaigns
    • Development of effective and creative marketing campaigns that contributes to the brand growth
    • Ensure all communication and collateral is aligned to the brand values, identity and vision
    • Ensure timeous execution of campaigns
    • Identify new marketing channels for driving brand awareness and lead generation

    REQUIREMENTS OF THE JOB:

    • Marketing Degree
    • Minimum 6 months experience in a Brand role
    • Excellent computer literacy is essential especially in MS Outlook, MS Word, MS Powerpoint and MS Excel.
    • Presentation Skills
    • Experience in Budget Management

    COMPETENCIES OF THE JOB: 

    • Team player, organised and efficient
    • Good attention to detail.
    • Impeccable analytical and communication skills 
    • Able to work independently
    • Experience in meeting deadlines and able to function in a highly pressurized environment
    • Results driven attitude
    • Creative Thinker and problem solver

    Method of Application

    Interested and qualified? Go to Educor Holdings on www.linkedin.com to apply

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