Digital and Content Marketing Specialist at Independent Regulatory Board for Auditors (IRBA)

JOB PURPOSE

• This position, which reports to the Professional Manager: Brand, Marketing and Media Relations requires a highly creative and technically skilled Digital and Content Marketing Specialist to produce engaging visual and audio content for our digital platforms. This will include filming events; recording and editing podcasts; creating video content; and applying brand identity across all content. Endto-end capabilities are key. This role will also support traditional graphic design needs and contribute to a cohesive digital storytelling strategy across our websites and social media channels.
• This role plays a key part in enhancing the regulator’s public visibility, stakeholder engagement, and trust through compelling digital storytelling.

2. KEY PERFORMANCE AREAS
Video & Audio Production

• Film internal and external events (interviews, behind-the-scenes footage, talks, campaigns, etc.).
• Record and edit high-quality podcasts.
• Create engaging short-form and long-form video content.
• Source music, manage sound design and handle basic audio mastering.

Editing and Post Production

• Cut and package content for multiple platforms (e.g. LinkedIn, X, YouTube, Instagram, Spotify etc.).
• Add motion graphics, text overlays, transitions, subtitles, special effects and animations.
• Archive and manage digital assets effectively.

Graphic & Digital Design

• Design social media posts, infographics, banners and presentation assets.
• Maintain visual consistency with brand guidelines.
• Assist with occasional print collateral (e.g. flyers, reports and roll-up banners), digital advertising and web graphics.

Content sourcing, publishing and strategy

• Collaborate closely with internal subject matter experts to translate complex audit and strategic topics into accessible content.
• Ensure all content complies with institutional, legal, and accessibility standards.
• Upload and schedule content for digital platforms such as Meltwater Engage.
• Collaborate with the brand, marketing, media, events, communications, website team on content planning, coordination and storyboarding.
• Stay current on content trends and make recommendations.
• Track content performance metrics and recommend improvements based on analytics.

Animation

• Create short educational or instructional animations or technical explainers, based on provided scripts.
• Collaborate with technical audit experts to storyboard educational content.
• Apply motion graphics and animated infographics to simplify complex ideas.

KNOWLEDGE, EXPERIENCE AND ATTRIBUTES
Qualifications and Previous work experience

• Diploma/degree in film & media, digital content, graphic design, multimedia production, or similar.
• Or diploma/degree in Marketing with specialisation in digital design.
• Five years of relevant experience in a digital content production or design role.
• Proven portfolio of video content, podcasts and graphic design work.

Other requirements

• An understanding of brand and corporate messaging.
• Experience from working in a corporate or agency environment with or as part of a communications team.
• Familiarity with institutional branding and compliance.
• Demonstrable experience in 2D animation and explainer video production will be a strong advantage.
• An understanding of instructional design principles and storytelling for learning.
• Familiar with Microsoft 365 Suite or similar team engagement platforms.
• Software & Technology Proficiency

Required Proficiencies

• Video Editing: Adobe Premiere Pro, Final Cut Pro or DaVinci Resolve.
• Motion Graphics: Adobe After Effects or equivalent.
• Audio Editing: Descript, Audition, Audacity.
• Photo & Graphic Design: Adobe InDesign, Adobe Photoshop, Illustrator, Canva
• Animation: Adobe After Effects, Optional tools: Adobe Animate, Toon Boom Harmony, Vyond or similar animation platforms.
• Awareness of cybersecurity best practices for digital content.
• Social Media Tools: Meltwater Engage, CapCut, TikTok editor, Meta Business Suite.
• Other: Microsoft Office, basic CMS platforms (e.g. WordPress), file-sharing tools.

Attributes
The following attributes are required of the incumbent:

• Curiosity and initiative to experiment with new formats and tools to remain future-fit.
• Strong visual storytelling skills.
• Understanding of brand communication and target audiences.
• Meticulous attention to detail.
• Unquestionable integrity and objectivity.
• Excellent verbal and written communication in English.
• Ability to manage time and production deadlines effectively.
• Ability to work independently in a fast-paced environment.
• Adaptable, collaborative and self-directed.