Digital Copywriter at Badger Holdings (Pty) Ltd

Description

Outstanding Digital Copywriter needed!

dotsure.co.za is one of the fastest growing Insurtech brands in South Africa. Part of a group with over 1000 employees and a presence in 5 countries, this exceptional, fast-paced environment offers unmatched career progression opportunities for bright minds that want to realise their potential in an environment that rewards initiative and proactive contribution

We are looking for a talented Copywriter to help shape our voice and build our brand.

Your mission should you accept:

General Content Creation:

• Research, write, and edit persuasive, SEO-optimised web copy, in support of business goals and objectives.
• Write compelling headlines, taglines and calls to action for digital ads and landing pages.
• Assist with the conceptualisation of creative marketing campaigns and creation of necessary marketing collateral in support of campaigns.

Social Media Content Creation:

• Write social media posts for Facebook, Linkedin, Twitter, Instagram or any other relevant social channels.
• Create compelling and platform specific scripting for social media video content.

UX Writing:

• Create relevant micro copy for websites apps and other digital assets to drive action and guide people through digital journeys.
• Offer a content strategy perspective throughout the product development process, and influence strategic decisions across and within products to improve the overall experience and ensure consistency across platforms.
• Write clear and concise content across multiple touch points (including product names, labels and navigational elements, emails, tutorials, marketing pages, and notifications).

Requirements

• Minimum of 2 year working experience, in a digital content environment.
• Highly articulate with an excellent command of spoken and written English is essential.
• Creativity, and ability to produce innovative and original ideas for new content.
• Ability to work under pressure and to tight deadlines without compromising quality.
• Tech-savvy and fully competent in the Microsoft suite.
• A team player and an animal lover.
• Developmentally-minded with a keen interest in personal and people development.