Digital Marketing Coordinator at Pepkor Speciality

Job Description    

• Join an innovative and dynamic Marketing team as a Digital Marketing Coordinator and help drive the success of CODE!
• This exciting opportunity will see you take ownership of the implementation, tracking, and optimisation of marketing campaigns across all digital channels. You will play a key role in managing and enhancing the brand’s digital platforms, including the website, ensuring a seamless and engaging online presence.
• Working closely with the CODE and Speciality Central Marketing teams, you will contribute to building and strengthening the brand’s digital footprint through a combination of creative thinking and strategic execution. This role is ideal for someone who is passionate about digital marketing, detail-oriented, and eager to make a meaningful impact in a fast-paced retail environment.

Qualifications    

• A relevant tertiary qualification in Marketing, Digital Marketing, or a related field.

Knowledge, Skills and Experience    

• A minimum of 3 years’ experience as a digital marketing coordination or similar role.
• Proven working knowledge of Search, Display, Meta, Instagram, and Email Marketing, as well as digital analytics.
• Experience in website management, including product uploads and timeline coordination (Shopify experience advantageous).
• Solid understanding of paid media channels (Meta, Google, TikTok), including campaign objectives, ad specifications, and performance evaluation.
• Working knowledge of Google Analytics 4, with the ability to interpret key metrics and track performance.
• Working knowledge of Brandwatch and schedule of posts for social media.
• Experience in coordinating direct marketing campaigns (including SMS, email, and UTM tracking).
• Demonstrated ability to manage agency relationships and coordinate deliverables within set timelines.
• Proficiency in Google Workspace and/or Microsoft Office Suite (Excel, Word, PowerPoint, Outlook).

Key Responsibilities    

• Develop, plan, and execute organic social media content strategies, including ongoing community management across all platforms.
• Ensure timely and professional engagement by monitoring and responding to customer interactions in line with defined SLAs.
• Collaborate cross-functionally with Paid Media and Central Digital teams to align on campaign strategy, briefing, and execution.
• Coordinate the delivery of integrated campaign content across social, digital, and e-commerce channels.
• Oversee the management and optimisation of e-commerce content, including product listings, imagery, and descriptions.
• Analyse and report on campaign performance, including the consolidation of results and actionable insights per campaign.
• Maintain accurate and up-to-date marketing campaign trackers (Airtable) to support reporting and decision-making.
• Support Direct Marketing initiatives through campaign briefing, content distribution, and stakeholder alignment.
• Ensure the front-end loyalty programme website remains accurate and up to date.

Deadline:3rd April,2026