Direct Sales Executive at Smile 90.4FM

About the job
Purpose of the role

Generate sales

• Manage and service a portfolio of direct advertising clients to ensure targets are achieved
• Grow sales by pitching clients in an effort to meet targets
• Carry out any reasonable request by the Direct Sales Manager

Key Responsibilities

• Manage a portfolio of advertising clients to ensure targets are achieved
• Prepare and present sales proposals and presentations to new and existing clients to negotiate and close deals
• Create tailored solutions that meet the client’s short and long term needs
• Identify and generate new business opportunities on an ongoing basis to achieve sales targets
• Cold calling has to be part of your strategy
• Build working relationships with clients and maintain a high level of client interaction to ensure that their specific requirements are addressed in order to grow and monitor business
• Report on sales activities and achievement as required (weekly and monthly)
• Provide professional and exceptional client service in all interactions with clients
• Maintain a high level of relevant industry knowledge
• Keep abreast of all administrative and sales support duties
• Carry out any reasonable request relating to Direct Sales which may include after-hours work

Qualifications

• Grade 12

Experience

• At least 3 -5 years’ experience in advertising/media sales environment, (radio experience an advantage)
   

Organisational and administrative skills

• Excellent communication skills in English and Afrikaans – written and verbal
• Negotiation skills
• Sales ability and persuasion
• Strong problem solving ability and negotiation skills
• Excellent presentation skills

Other competencies and further requirements

• Excellent computer literacy in MS Office (MS Word, MS PowerPoint, MS Excel, MS Outlook, CRM software )
• Possession of a valid driver’s licence, own vehicle, cell phone & Internet Access

Personal attributes

• Strong interpersonal skills
• Ability to work in a team environment
• Ability to function optimally under pressure
• Strong initiative and drive
• Positive and self-motivated
• Attention to detail
• High energy levels
• “Can do” attitude
• Responsible and reliable
• Proactive
• Dynamic, go-getter personality
• Target driven
• Goal orientated

Key relationships

Internal

• Including but not limited to, the Direct Sales Team, Sponsorships & Promotions Team, Trade Marketing Team, Marketing Department, Strategic Marketing Services, Traffic, Finance, Customer Relationship Centre

External

• Advertiser /Production Houses