Superside (formerly Konsus) is an always-on design company that delivers great design at scale to Enterprise teams—from everyday production design work to large-scale strategic design solutions.
Trusted by 3,000+ businesses including Cisco, Airbus, HP, Walmart and more, Superside makes design hassle-free for Marketing, Creative and Product Design teams....
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Help develop the high-level strategy and annual plan for content marketing at Superside,
Develop our existing content operation to position the team to scale output without sacrificing quality,
Hire, manage, and mentor in-house content marketers to produce content that’s relevant, impactful, and on-brand,
Manage budgeting and resource allocation for the content team,
Maintain a high bar for quality and a consistent tone and voice across our content,
Set your team up to execute effectively, but jump in as a rockstar writer or editor when needed,
Help your team prioritize content marketing projects based on opportunities that will move the needle, including the “big swings” for each quarter,
Monitor and report on performance and wins across our content marketing portfolio each month.
What you'll need to succeed
You’re equal parts creative, strategic, and data-driven, and have sharp instincts for connecting content ideas to business outcomes,
You’re a fan of product-led content marketing, whether it’s finding creative ways to weave the product into educational topics or coming up with relevant ideas based on product, sales, and customer insights,
You have experience managing a team of content producers for different mediums (blog, social media, webinar, YouTube),
You can act as both editor and “art director” when reviewing or developing a piece of content,
You have a knack for crafting opinionated content and programming that generates demand for a product or awareness about a problem,
You’re up-to-date with the most recent SEO best practices for content marketing,
You understand that content marketing is more than “chasing keywords”, and that “content distribution” means planning ahead for repurposing and dissemination through social, email, paid, etc.
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