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The ideal candidate will have a business strategy mindset and the ability to oversee multiple campaigns, ensuring that design strategies are effectively implemented. This role requires a blend of creative and strategic thinking, as well as the ability to thrive in a corporate environment.
RESPONSIBILITIES
Develop and execute graphic design strategies that align with business goals and marketing objectives.
Create high-quality graphic design content for various mediums including digital and print.
Oversee and monitor the progress of multiple campaigns, ensuring that design strategies are consistently implemented and objectives are met.
Collaborate with the Marketing Manager, Digital Content Creator and Web Developer to ensure cohesive and effective campaign execution.
Analyse campaign performance data to refine and optimise design strategies.
Provide guidance and support to junior designers, ensuring design quality and consistency.
Stay updated on industry trends and best practices in graphic design and marketing strategies.
Create training materials for the inhouse Learning and Development Program.
Be knowledgeable or willing to learn about Google Ads and Social Media Ads to integrate design strategies effectively.
REQUIREMENTS
Bachelor's degree in Graphic Design or any relevant degree
Experience Level: Mid-level
Proven experience in graphic design, with a strong portfolio showcasing a range of design projects.
Knowledge about signage advantageous
SKILLS
Photography, Drone footage and video editing
Basic knowledge of signage and different applications
Proficiency in graphic design software and tools (specific tools to be discussed during the interview).
Strong understanding of design principles, typography, and colour theory.
Ability to develop and execute design strategies that align with business objectives.
Excellent analytical skills to monitor campaign performance and make data-driven decisions.
Strong project management skills and the ability to oversee multiple campaigns simultaneously.
Excellent communication and interpersonal skills, with the ability to work effectively in a team environment.
A strategic mindset with a focus on achieving business goals through effective design.
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