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  • Posted: May 19, 2025
    Deadline: Not specified
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  • Progressive Edge is a Boutique firm specialising in IT / Tech & Data related recruitment services across a range of industry sectors, predominantly within the Cape Town Area.
    Read more about this company

     

    Head of Marketing

    • The business is scaling fast and needs a commercially minded marketing leader who can translate business priorities into compelling messaging, brand presence, and revenue-generating activity. Someone who can architect the bigger picture, but who isn't afraid to lead by example and get involved in delivery when needed.
    • You'll be laying the foundation getting campaigns live, shaping brand and positioning, building assets that support sales while also defining the strategic direction and assembling a high-performing in-house team over time.

    What you'll lead and deliver

    • Define and implement a full-funnel B2B marketing strategy tied to revenue and brand growth
    • Launch and run campaigns across content, digital, social, paid, email and events
    • Develop messaging and positioning that resonate across key personas and decision-makers
    • Own the company's digital presence and brand identity from website to voice to visual language
    • Build the tools, collateral and content that support both sales conversion and customer success
    • Hire and shape an in-house marketing team that scales with the business
    • Track performance metrics, report on results, and iterate based on data
    • Collaborate with senior leadership to align marketing with business priorities
    • Operate as the functional lead at the executive level, driving marketing impact across the business

    Who this is for

    • Senior marketers with at least 7 years in B2B marketing, including some team leadership
    • Experienced in SaaS or product-led businesses with high-growth ambition
    • Confident in both strategic planning and hands-on execution and knowing when each is needed
    • Strong communicator, brand thinker and campaign builder
    • Comfortable shaping new functions from scratch, not just optimising what already exists
    • Commercially aware, performance-driven, and collaborative across departments
    • Ready to be the marketing voice at the table, not waiting for permission to lead
    • Must have experience in a smaller, start up or scale up businesses

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to Progressive Edge on www.careers-page.com to apply

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