Junior Brand / Product Manager at Talenttac

Develop plans and execute projects and initiatives for the assigned product portfolio, which support both the short and long-term marketing strategy, with the support of the line manager.

Key Responsibilities

• Review and analyse brand profitability and brand performance within the market.
• Do promotional and competitor reports.
• Assist with the annual brand plan development.
• Manage product portfolio with regards to 4 Ps.
• Plan, execute and review consumer promotions.
• Do regular store checks in all retailers to check on initiatives and brand exposure.
• Work with the advertising and PR agencies to implement PR and advertising strategy.
• Organise brand events and sampling according to brand plan.
• Take ownership of your brand and projects and ensure new product launches and all campaign elements are on time.
• Input ideas for new product development and manage the product development process.
• Align with International Marketing and translate international guidelines into a local strategy for your sub-brand(s).
• Monitor brand budget.
• Liaise with all departments within the company and manage or participate in Cross-Functional Teams.
• Create excitement around the brand and come up with ideas to further build brand equity and develop the business in SA.
• Assist line manager with projects.

Requirements

• Strong analytical and project management skills
• Structured organisational skills
• Strong presentation skills
• Great passion for brands and marketing
• Confident, assertive self-starter with a drive for results and highly motivated
• Willing to support and take over additional workload when required
• Willing to travel within South Africa when the projects, company requires it
• Ability to work under pressure and meet tight deadlines
• Ability to multitask and prioritize
• Strong attention to detail to guarantee high-quality level of execution for all brand-related activities (NPD, packaging, BTL and ATL projects, etc.)
• Ability to communicate with team members and management on a daily basis

Qualifications/experience

• Completed, relevant Bachelor’s degree
• A minimum of one years' relevant experience in a similar environment, ideally with international exposure and product development experience
• Preferably experience with premium FMCG brands
• Excellent MS skills, especially Excel and PowerPoint