KWV - Category and Capability Specialist - Paarl (62692) at Ntice Sourcing Solutions

Purpose:

• The Category & Sales Capability Specialist drives category-led growth and commercial excellence across KWV's trade channels
• The role combines category insights, shopper understanding and sales capability development to ensure that category strategies translate into strong trade execution and improved commercial performance
• The incumbent will develop category insights, execution frameworks and sales capability tools that enable KWV's sales teams to win in-store and strengthen customer partnerships

Minimum Requirements:

• Minimum 5 years' experience in category management, trade marketing, commercial capability or sales enablement within FMCG or beverages
• Bachelor's degree in Marketing, Commerce, Business Management or related field
• Experience working with sales teams, key accounts and trade marketing environments
• Proven ability to translate data insights into commercial action
• Excellent English verbal and written communication skills

Skills and knowledge required:

• Strong knowledge of category management principles and shopper insights
• Experience using Nielsen, IRI, Truedata or retailer POS data
• Advanced proficiency in Excel, QlikView or similar analytics platforms (Power BI advantageous)
• Ability to design and implement sales capability frameworks and training tools
• Experience developing commercial playbooks, sales toolkits and training materials
• Strong presentation and facilitation skills
• Excellent planning, organisation and stakeholder management skills
• Ability to work cross-functionally across Sales, Marketing, and Customer teams
• Willingness to travel to trade and field locations

Job summary:

• Analyse category performance using internal and external data sources (e.g. Nielsen, Truedata, QlikView, SAP)
• Translate data into actionable category insights and growth opportunities
• Identify assortment, space, and visibility opportunities across customers and channels
• Develop and maintain planograms and assortment guidelines
• Monitor category and promotional performance and identify opportunities for growth
• Support the rollout of the KWV Sales Capability Framework
• Develop training materials, guides, and digital toolkits for field teams
• Provide field coaching to Regional Sales Managers and sales teams
• Monitor adoption and effectiveness of capability initiatives
• Translate category insights into clear in-store execution standards
• Develop and maintain the KWV Look of Success playbook across trade channels
• Conduct store audits and compliance reviews to monitor execution quality
• Provide feedback to marketing and category teams on in-market execution
• Work closely with Sales, Key Account Managers, and Trade Marketing teams
• Support retailer reviews, Joint Business Plans (JBPs), and new product launches