Manager - CVM Prepaid Marketing at MTN

Manager - CVM Prepaid Marketing

• The ideal candidate will be accountable for creating customer bease segmentation & other Relevant data models for prepaid CVM related activities

Key Performance Areas: 

Strategy

• Design segmentation models keeping intconsideration cultural diversity within the country. T  improve performance and engagement level of customer’s segmentation plays a very vital role.
• Create statistical models tenhance business performance.
• Create models timprove Revenue as well as customer market share.

Delivery

• Use sophisticated statistical techniques tdevelop customer segmentation model based on Value, 

Value change & Usage Behavioural.

• Use historical data tcreate churn prediction, Inactivity,Multi SIM, Propensity & RFM (Recency,  Frequency Monetory) models tpredict customer behaviour & create segmentation.
• Create profiles of customers and other analytically based information in day tday operations.
• Create logical and physical data models using best practices tensure high data quality and   reduced redundancy.
• Deliver insightful analyses on customer behavior and customer segmentation, customer profiles,   existing, new products and services.
• Analysis on products, segments, customers, market, sales & distribution, usage, airtime, sales   performance etc.

Capability

• Strong analytics and problem solving skills.
• As a BI expert the person will need tdemonstrate a good Business Intelligence (BI) background   and data driven solutions. 
• Knowledge of the telecoms sector specifically for prepaid business.
• Able tlearn technical concepts quickly and apply them effectively in the workplace
• Expert in SAS (EMiner, EGuide, base), SPSS and SQL Tools.
• Excellent interpersonal, networking, and stakeholder’s engagement skills

People

• Create and manage a high performing team

Supervisory / Leadership / Managerial Complexity:  

• Manage and coordinate the activities of his team
• Build professionalism, loyalty and commitment tthe organization
• Display insight intleadership style and how it impacts on performance positively and negatively
• Ensure communication and fundamental understanding of strategy elements tall teams
• Ensure ongoing liaison with other areas of the business 
• Build and enforce a customer centric approach  
• Manage Employment Equity and diversity 
• Coach and guide subordinates
• Live the MTN Brand values –influence employees behaviour

Education:

• University degree or equivalent qualification, preferably with analytical focus, marketing or  commercial subjects
• Post-graduate degree in an analytical or commercial field of study

Experience

• Min 3-5 years of relevant work experience 
• Fluent in English & Other South African languages
• Experience in CVM methodology, principles, capabilities, and techniques.
• Prior experience of mobile industry 
• Experience with research- and analytics-driven quantitative pricing techniques (e.g. choice   modelling)

General working 

• Flexible working hours
• Flexibility ttravel (local / international)
• Attending functions after hours
• Constant pressure tmeet extremely tight deadlines
• Working in a dynamic and busy open plan environment

Should you not hear from MTN within 14days, please consider your application unsuccesful.