Marketing Co-Ordinator - Atlantic Seaboard at Pam Golding Properties

Key Responsibilities

• Manage all submission of briefs received from Agents/Managers in the branch for their marketing campaigns;
• Liaise with the Agent and Regional Marketing on the execution of briefs and communicating any updates or changes on the brief from the agents and marketing;
• Liaise with internal and external stakeholders on timing and deliverables of various projects, ensuring briefs are actioned and content delivered on time;
• Ensure delivery of collateral to the various stakeholders on time and in full;
• Manage traffic daily on project management software (ClickUp);
• Update information on our website, specifically for Branch Developments, ensuring accuracy, as and when applicable;
• Management of our marketing server and Lucid Press, ensuring that folders are organized appropriately;
• Managing submissions to the Regional Marketing team for all branch and national publications and media;
• Briefing of external email campaigns;
• Liaise with Agents to create content for social media campaigns, and briefing to Regional Marketing for execution as and when required;
• Liaise with Agents to create hyper-local campaigns and ensure delivery thereof;
• Create digital and print marketing collateral from Lucidpress templates and Alchemy as required. Keep up to date with templates available and communicate to agents;
• Liaise with external suppliers when necessary;
• Manage accounts with marketing suppliers and ensure timeous payments;
• Manage branch signage contracts and renewals, liaise with signage suppliers alongside Branch Managers;
• Train agents on how to use new marketing collateral as and when developed by Regional and or National Marketing;
• Assist Regional Marketing with any branch marketing events, expos, agent activations or meetings.
• Brief geotargeted hyperlocal social media campaigns in collaboration with Regional Social Media Coordinator and ensure delivery thereof;
• Manage, coordinate and give feedback on all leads that are generated from each campaign;
• Monitor and communicate the progress of each campaign to the agent and Branch Managers;
• Manage the collation of property collections and ensure adequate distribution across all channels;
• Ad-hoc support to Agents with the design and printing of brochures and drops, or creating Digital versions;
• Any other duties as and when may be required by management that are within the area of your expertise.

Key Competencies

• Project management skills – working with competing deadlines, managing input and sign-off from stakeholders, ensuring that collateral is ready for campaign go-lives;
• Process driven – pulling together briefs, chase lists and plans from various sources per campaign and ensure delivery against these on time and in full;
• Excellent traffic management skills and the ability to work with designers and additional stakeholders;
• Proven abilities in Social Media Management (Community Management and scheduling);
• The ability to build relationships with internal stakeholders with a willingness to actively support the Agents, Branch Managers and the Regional Marketing team;
• Deadline driven with the ability to multi-task, whilst maintaining the quality standards of delivery;
• Excellent verbal and written communication skills;
• Excellent organisational and administrative skills;
• Self-motivated and energetic;
• Attention to detail and enhanced accuracy;
• Must work well under pressure and easily adapt to change.

Education & Experience

• A relevant qualification in Digital and/or Traditional Marketing;
• 3+ years of experience in a Co-ordinator role within a Marketing department;
• CMS or CRM platform (Email, website, ) experience is essential.

Knowledge & Skills Required

• Experience in software such as Lucid Press, WordPress, MS Powerpoint, MS Word, Excel, Outlook, Google Products is essential;
• Experience in Adobe and In Design will be an added advantage;
• Social Media and Design experience will be an advantage;
• Previous experience working in an Agency environment will be advantageous.