Marketing Coordinator at Salt South Africa

Duties and Responsibilities:

• Plan and execute all social media and display advertising campaigns.
• Monitor social media metrics – track reach, clicks, and user engagement across all platforms
• Create weekly reports showing social media growth and performance data
• Use analytics tools to gather and document accurate platform metrics
• Compare weekly and monthly stats to identify trends and successful content
• Assist senior management in planning, and executing specific marketing work and events.
• Coordinate production of artwork, source images and check copy.
• Design, build and maintain social media presence.
• Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums.
• Drive consistent, relevant traffic and leads from the social network presence.
• Identify trends and insights, and optimize spend and performance based on the insights.
• Manage all artwork and collateral requests and day to day activities
• Create shareable content appropriate for specific networks to increase awareness for both the brand and the brand services
• Coordinate monthly marketing reports, ensuring that deadlines are met.

Requirements:

• Relevant tertiary qualification
• At least 2 years work experience in Digital or Traditional Marketing, and specifically social media campaigns