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  • Posted: Jan 24, 2024
    Deadline: Not specified
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    Lactalis South Africa (LSA) was registered in South Africa in 2020. Although the name change from Parmalat SA only came into effect on 1 February 2020, the company under its previous name had been part of the Lactalis Group since 2011. LSA’s roots in South Africa and in France date back to the early 1900s. The company is home to quality and trusted bra...
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    Marketing - Stellenbosch

    Job Description

    Join Lactalis at our offices in Stellenbosch and take on the challenge of leading delivery of the marketing strategy and budget for the Chilled Dairy portfolio. Lactalis Group is the world largest dairy manufacturer.

    Required Skills

    •    3-year Marketing and/or Sales Degree or similar
    •    7-10 years within an FMCG environment would be advantageous
    •    7yrs in marketing role essential, with 3 years in a leadership role
    •    Strong project management and presentation skills
    •    Ability to communicate at all levels (business & customer interface)
    •    Interpret and understand complex financial, consumer and shopper data
    •    Initiate cross functional business approach & collaboration
    •    Ability to work independently
    • Ability to develop, coach and get the best out of team of brand managers

    Duties & Responsibilities

    •  Develop the marketing strategy, including brand portfolio plan, strategic pillars, brand activities, and innovation roadmap
    •  Lead delivery of the annual brand plan and commercial budget (volume, turnover, profit, marketing spend)
    •  Oversee all brand activities, marketing mix execution and marketing spend
    •  Define brand positioning, chilled dairy portfolio strategy, and marketing mix execution
    •  Develop and execute brand communication with the support of creative and media agencies
    •  Develop innovation pipeline and drive execution with marketing and trade marketing team
    •  Identify consumer research needs, working with global team to conduct research
    •  Coordinate with Trade marketing to deliver quarterly activity plans and trade execution with Sales team
    •  Manage team of brand managers, including development, coaching and succession planning
    •  Be the consumer champion in the business, working cross functionally to drive the marketing agenda

    Method of Application

    Interested and qualified? Go to Lactalis South Africa on lactalis.erecruit.co to apply

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