National Account Manager (QSR) at RCL Foods

The Role

RCL FOODS Food Division are currently looking to recruit a dynamic National Account Manager for QSR (Quick Service Restaurants). This role falls within the Food Partners team based in Durban. The successful candidate will be responsible for managing one of our biggest Quick Service Restaurant accounts.

The purpose of the National Account Manager is to:

• Develop and maintain business QSR Accounts according to RCL FOODS channel strategy.
• Represent the customers best interests within the RCL FOODS environment so that their needs are always satisfied.
• Develop and guide the implementation of annual business plans; deliver account profitability and sales targets; serve as the primary account contact and provide account leadership, and
• Develop and manage customer relationships with large national accounts and to set the accounts’ overall strategic direction.

This role requires frequent local travel (JHB/PTA/DBN/CPT) and the successful candidate needs to be comfortable working in an agile manner with a geographically dispersed team.

Minimum Requirements:

• Degree in Management, Business Administration and/or Marketing.
• Valid Code EB drivers' license.
• 5 to 8 years' experience in a Marketing and Sales function.
• Experience managing complex and/or significant customer relationships and key accounts.
• Experience managing diverse cross-functional internal teams.

Duties and Responsibilities:

Account Management

• Develop account strategies in accordance with the overall channel strategy.
• Conduct regular reviews of business performance and promotion strategies.
• Develop and maintain product knowledge of the QSR sector and RCL FOODS products in particular.
• Develop an optimal integrated promotional plan and manage promotional investments.
• Monitor market trends, competitive activities and new products.
• Continuously review and monitor pricing to ensure RCL FOODS remains competitive with the highest profitability possible.
• Develop proposals, negotiate terms and conditions and implement contractual agreements with assigned national accounts accountability for delivering strong financial results.

Customer Relationship Management

• Develop a deep understanding of customer needs and their operations and strategic objectives.
• Develop the customer strategic business plan for his/her respective categories.
• Deliver the agreed plan and follow up/coordinate the achievement of counterparts set in the Plan.
• Monitor customer performance by tracking customer contribution and market share for major categories.

Supply Chain and Distribution Management

• Develop and maintain strong executive relationships with assigned distributors.
• Manage regional stock availability issues with factory/Vector depots.
• Oversee the order taking process and follow up with supply chain management when required.
• Coordinate account and market reviews of key metrics and best practices/key learning for assigned distribution.

Account Financial Management

• Drive the achievement of the national account sales budgets in terms of volume.
• Negotiate trading terms, rebates and incentives in respect of future promotions.
• Monitor and optimise trade spend investment and complete ROI analysis.

Closing date: 09 December 2020