National Account Manager - Retail (FMCG) at BRF

About

Better Life. Do you see yourself in this purpose?

Here in BRF we are guided by this purpose. With more than 85 years of history and a team that is bigger than many cities in Brazil (and around the world!), we are more than 90,000 employees working out of 130 countries to serve clients all around the globe. We are currently looking for a sales Account Manager to join our diverse team in the north of Johannesburg.

The ideal candidate will be responsible for developing BRF's Retail and Food Service commercial activities in South Africa and other trading activities in other regions that may be assigned from time to time in sub Saharan Africa, ensuring achievement of the overall commercial targets and consistent profitable growth for the regions though the consistent and continuous development and optimization of sales. 

Requirements:

Essential:

• Minimum 3 years retail sales (merchandising) Account management experience is mandatory
• Minimum 3 years’ experience in FMCG / Consumer Goods environment is mandatory

Desirable:

• Experience in B2B sales / trading
• Experience in the meat and poultry sector
• Experience into various sub-Saharan African countries 

Specific Knowledge / Skills / Competencies

• Thorough understanding of the retail sales cycle
• Familiarity with South African retailers
• Merchandising Management principles
• Understanding of Go-to-Market and Route-to-Market Strategies
• Understanding of financial concepts, e.g. pricing and P&L management
• Commercially astute
• Results Driven
• Forecasting capabilities
• Aspirational leadership & motivational attributes
• Strong communication and interpersonal skills with ability to influence others
• Negotiation skills
• Sales Planning
• Managing Business expectations (Volume / Profitability / Brand relevance)
• Strong analytical capabilities
• Capacity to work and take decisions under pressure
• Able to provide creative input
• Budgeting and Report Management
• Computer literacy (Microsoft Office Suite)
• Strategic Marketing
• Portuguese Speaking and French would be an added advantage
• Ability to Travel regularly, internationally

Responsibilities

• Creating new business by acquiring new clients and selling to the existing accounts, defining, implementing and monitoring distribution strategy, as well as build strong relationships with the clients (trade, retail, distribution etc)
• Effective ongoing management of merchandising partners across all retail accounts, as well as, managing the retail account processes (listing, ranging, planograms, promotional grids, stock upliftment’s)
• Ensures continuity of the relationship with the accounts and operates at the highest level in the accounts’ organizations, but also facilitates the executive level interfaces between the company and the accounts if necessary
• Identify potential new market channels, geographies, consumer segments, and categories of business, and develop appropriate sales strategies (in conjunction with marketing) to address the opportunities (including but not limited to assessing the market potential, devising entry strategies, outlining distributor agreements, merchandizing agreements, defining pricing and GTM approaches etc)
• Interface with the operational plan to validate the right volume allocation per brand, distributor and country to the S&OP process based on the operational plan and country managers BRF Network management
• Align the prices in monthly basis with the pricing team in Brazil and define pricing policies per category, brand and country
• Analyzes sales trends based on historical data to ensure strong performance and close performance gap
• To manage the sales budget which includes travel and expenses

Qualifications

• Essential: Bachelor’s Degree or Diploma in Business Management with emphasis in Sales & Marketing
• Desirable: Masters in Business Administration