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  • Posted: Oct 20, 2020
    Deadline: Not specified
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    Valenture Institute is a private online high school offering an academically rigorous, socially-rich learning experience that equips students with the skills and courage to drive social change for a sustainable future.


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    Paid Media Manager

    The Role

    A Paid Media Manager is responsible for the day to day operational delivery of search campaigns - overseeing a small team (Account Managers & Executives). They ensure client objectives are understood, service levels remain high, and client expectations are met. The role requires an excellent understanding of search principles, how the markets operate, plus an advanced analytic aptitude. It requires an ability to be highly motivated, numerate, and articulate, both when speaking to clients, writing documents, and analyzing results. It also requires initiative and pro-activity in growing search accounts, increasing efficiencies, and identifying new client opportunities. They should understand how other media can influence search, the principles of SEO, SEM, and the optimization and research tools available in the market - when they should be used and their relative strengths and limitations.

    Requirements

    • Have the ability to set up a search campaign from scratch - from keyword and ad copy creation to trafficking and uploading accounts ∙
    • Have the ability to set up a search and display campaign from scratch.
    • Be highly competent in all aspects of the day to day management of a search & display account.
    • Take responsibility for the planning and forecasting of budgets for monthly activity.
    • Take responsibility for the implementation and optimization of Search & Display campaigns within your team.
    • Be responsible for the management of day to day account requirements - including… generating results with insight and rationale, running status meetings, and optimizing campaigns to deliver against client objectives.
    • Able to run a team - including training, effective communication, and planning as well as delegation.
    • Take responsibility for scheduling and attending client meetings and producing contact reports to convey any items discussed.
    • Be competent in the use of client-specific management tools - for example, Analytics packages such as Google Analytics, as well as market research tools including Google Insights for Search.
    • Maintain regular contact with clients, keeping them up-to-date on all search matters.
    • Present client results, marketplace updates, and competitive reports.
    • Demonstrate confidence and clarity in communicating with the team and seniors.
    • Maintain strong working relationships with other relevant departments.
    • Understand the role of search and display in the wider marketing mix.
    • Ensure transparency and understanding of team activities.
    • Demonstrate a high competency of using Microsoft Excel, Word, and PowerPoint.
    • Be administratively competent.

    Benefits

    • ICAS Employee Wellness Programme
    • Family member discount for Valenture Institute
    • Remote work
    • Voluntary savings Programme

    Method of Application

    Interested and qualified? Go to Valenture Institute on www.linkedin.com to apply

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