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  • Posted: Sep 23, 2019
    Deadline: Not specified
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    Recruit Digital is now part of Salt, a global, award-winning digital recruitment agency, connecting people and businesses within Creative, Marketing, Sales, and Technology. Over 250 consultants are “Creating Futures” around the world and change the lives of 1000s of people each year by helping them to start new roles in some of the most exciti...
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    PPC Specialist

    • Perform daily account management and of pay per click accounts on Google AdWords, Bing and other search platforms for a variety of clients.
    • Maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
    • Manage and maintain updates for large keyword lists.
    • Bid management.
    • Responsible for setting up, testing, developing & improving PPC campaigns and delivering ROI to our clients.
    • Optimise CTRs, Landing pages, quality score, and conversion rates
    • Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
    • Strong entrepreneurial spirit and client-centric mind-set.
    • Intermediate to Advanced experience using Google Analytics and Google Tag Manager
    • Deliver excellence in required communication and client service standards for each client as well as generally.
    • Product Adoption: Remarketing | GSP | Display | Mobile Optimisation | Shopping | Dynamic Remarketing.
    • Drive client performance management activities across the team to include: optimisation activities, innovation towards client performance, daily checks and best practice processes.
    • Innovate new technologies and ways of working, monitor market trends in order to support internal growth and efficiency strategies. Support and contribute to the development of the tech roadmap.
    • Showing initiative to improve processes and build efficiencies without being prompted.
    • Advocate company policy and process, support client retention. Actively work to business goals such as margin and client retention

    Requirements:

    • Minimum two to three years’ experience in a similar role
    • Experience in WordSteam is advantageous
    • Previous experience working in an agency environment is an advantage
    • Google AdWords and Analytics certified
    • Strong analytical skills with the ability to interpret data constructively
    • Strong technical and analytical skills with good understanding and use of Google Analytics.
    • Excellent interpersonal skills and confidence in front of clients and agency.
    • Experience in Paid Social Media is advantageous
    • Work well under pressure
    • Passionate about the industry and continually looking to innovate and lead
    • Presentation skills
    • Up-to-date understanding of the principles of search engine optimisation and content marketing.  

    Personal skills/attributes:

    • Passion for all things digital and a healthy appetite for learning.
    • Outstanding ability to think creatively and identify and resolve problems.
    • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
    • Ability to clearly and effectively articulate thoughts and points.
    • Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.
    • High levels of integrity, autonomy, and self-motivation.
    • Excellent analytical, organizational, project management and time management skills.
    • A good understanding of how PPC fits in to the wider area of digital marketing
    • The ability to think creatively
    • Creative writing skills
    • Excellent communication skills

    Method of Application

    To apply, send your CV to [email protected]

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