Product Manager at Paracon

Purpose of the Job:

Accountable for the product vision, strategy, and roadmap for the assigned set of products / business area. This position forms a key role in the business team and will own the product prioritization, feature sets and lifecycle across business area. The position is the single point of accountability for the product-market fit.

Job Objectives:

• Product Management: •Drives business requirements and product feature definition for each product portfolio to ensure a seamless end-to-end digital customer experience. •Defines and assigns features to specific releases to meet key business objectives and serving customer expectations. •Sets product prioritisation and ensures appropriate delivery through a cross-functional team. •Active team member in business and IT teams to drive business objectives through product-market fit. •Serves as key integration point with IT development, business process, architecture and business leadership. •Provides product vision and direction for digital experiences that drive consumer engagement, reinforces the brand, and ultimately grows and improves the omnichannel experience. •Establishes and monitors customer satisfaction and other KPIs to define the success of our digital experiences; identifies and lead efforts to analyze results and continuously improve our performance through product improvements. •Continuously improve product engagement through active customer development and testing. •Understand changing consumer trends to apply strategies and product roadmaps that deliver added value. •Generates new product ideas, researching and analyzing for feasibility and business impact. •Create robust product roadmaps aligned to omnichannel business strategy and objectives.
• Customer experience: •Ensure a consistent and delightful customer experience across all digital touchpoints of the Shoprite customer journey. •Drive mobile digital engagement through eCommerce channels based on customer preference and omnichannel strategies. •Drive digital engagement across channels, aligned with customer preference and omnichannel strategies. •Provides strategic input to customer experience improvements that help drive customer acquisition, customer retention, and conversion. •Creates insights to guide our strategy and product roadmap through understanding customer’s needs and behaviors, competition and emerging technologies.
• Operations: •Drive exceptional customer services across omnichannel digital products. •Adhere to and improve customer service levels across businesses and services. •Provide integrated reporting and feedback across Shoprite.
• Marketing: •Support integrated Omnichannel marketing through dynamic and customer-lovable products (including mobile features and offers). •Actively promote and advocate product features and customer-first product design.
• People and finance: •Drive customer centric culture, processes and way of working. •Plan, evaluate and manage budget for Product on a monthly and yearly basis.

Qualifications:

• Bachelor degree/ three year diploma or equivalent experience in commerce, engineering or marketing
• Desirable: Master’s Degree or additional qualification in marketing, business administration, information technology

Experience:

• Essential:

  •Experience and proven success in translating business strategy and analysis into successful consumer products (3-5 years)

  •Prior experience as a product manager working on digital consumer-facing applications; eCommerce and omnichannel experience (2-3 years)

  •Proven track record of successfully launching new mobile product features (2-3 years)

  •Certified Scrum or SAFe product owner or product manager.

• Desirable:

  •General Marketing / Retail Experience (2-3 Years)

  •Customer User Experience and Product Management (2-3 Years)

  •Loyalty Experience (1-2 Years)

  •Analytics / Big Data Experience (1-2 Years)

  •Commercial Experience in digital led business development (1-2 Years)

Knowledge and Skills:

• Essential:

  •Ability to influence and engage at an executive level with respect to customer centric product concepts and best practices

  •Ability to influence diverse teams and get team buy-in on product concepts and objectives

  •Ability to engage with design and development teams

  •Advanced digital product customer development (User Experience design, AB Testing etc.) •Strong analytics understanding in digital product management

  •Advanced information technology management

  •Understanding of African digital market and customers

  •Knowledge of legal compliance (Protection Of Personal Information Act, Electronic Information Act, etc.)

  •Digital Generalist

  •Strategic Orientation

  •Analysing Skills

  •Problem Solving Skills

  •Project Management Skills

  •Needs Diagnosis

  •Presentation Skills

  •Writing & Communication Skills