Tiger Brands Limited, a Top 40 JSE Limited company whose footprint extends across the African continent and beyond, is one of the largest manufacturers and marketers of FMCG products in Southern Africa, and has been for several decades.
Tiger Brands has been built over many decades through the acquisition and clustering of businesses. Our strategy for succe...
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You are accountable for sales execution in your region. You lead the implementation of sales strategies and initiatives that will maximise and capitalise on sales opportunities in your region. In close collaboration with the Marketing, Category and Customer teams, you need to achieve your sales targets through the delivery of customer and consumer propositions at the point of purchase. You co-ordinate the activity in your region.
WHAT YOU WILL DO:
Translate the National Customer Plans into a regional sales operation plan.
Support and implement the marketing, brand and key account plans within the respective regions, to ensure achievement of budgeted value and volume objectives at a regional level.
Plan and direct the activity of the regional sales teams (including contracted sales and merchandising agents) ensuring that all teams are motivated to attain their targets.
Monitor regional sales activity and success rates and take appropriate corrective action where necessary.
Manage gross profit, net sales value and volume in terms of on-going analysis, investigation and reporting on regional sales information.
Ensure on-shelf presence and stock pressure across the designated customer base.
Manage the regional sales budget, including expenses.
Monitor and maintain clearly communicated scorecards, standard operating procedures and standards.
Ensure that merchandising frequency is planned and conducted to brand and store demands.
Monitor and measure activation on shelf by customer.
Develop and implement point of purchase drivers.
Conduct formal trade visits, product & category knowledge training and formal testing bi-annually.
Evaluate the field sales business model and coverage at least once a year.
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