Senior Account Based Marketing Specialist (7 month contract) at CSG International

What you'll do

• You will report to the Director of Account-based Marketing
• You will execute account-based marketing campaigns and programmes that drive revenue opportunities within specific target accounts across priority industry verticals within assigned regions and Client Business Units (CBUs).
• You will Partner with Strategic Solution Unit and Global Marketing teams to identify and implement CSG's target account strategy.
• You will monitor account and contact engagement and proactively engage with Global Marketing, GTM and Revenue Operations teams to coordinate, communicate, track and optimize the impact of lead flow and marketing activity successes.
• You will execute a comprehensive plan across Sales and Marketing to align key business priorities, account priorities and desired outcomes.
• You will collaborate with Client Business Unit, Strategic Solution Unit and Global Marketing teams to execute multi-channel ABM campaigns and programs to penetrate named target accounts.
• You will develop and tailor content, campaigns and programs based on account strategy in partnership with cross-functional marketing teams and third party agencies.
• You will execute high-touch 1:1, 1:few and 1:many marketing initiatives to meet pipeline requirements within determined set of target accounts within assigned region(s) and CBU(s).

You should have

Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. Remember, you are not solely your resume. Give your transferable skills the chance to tell the full story. Channel the power of YOU and apply to explore the possibility we're the perfect fit.

• Experience creating and implementing demand generation programs supporting tech industries or enterprise sales
• Familiarity with marketing technology platforms (e.g. Demand base, Salesforce, Pardot, Terminus, Asana).
• Familiarity with enterprise B2B software and solutions
• 3+ years' experience in B2B marketing; preferably B2B technology marketing experience.
• Outstanding written, verbal and online marketing communications
• Must be able to travel internationally and domestically (dependent upon location of the role) up to 10% of the time.

Who will love this job

• A trusted team player – you know how to connect and communicate with your audience(s) around the world and create safe environments to voice diverse opinions, foster diversity and belonging and above all treat people with respect
• A growth driver – you have a mindset that anticipates and adapts to changing needs and can bring partners together to contribute and work toward a shared vision
• A game changer – you dream big and push the limits of what's possible to improve for yourself and others
• A leader – you excel leading your own projects and produce impactful outcomes while dedicating time to mentor those around you to help them grow
• A strategist – you're curious and find inventive ways to implement ideas that lead to business simplification outcomes and solutions