Senior Marketing Manager at Huawei Technologies

Role Purpose:

• The Senior Marketing Manager is responsible To Plan, Implement and manage marketing activities and campaigns to grow Huawei Mobile Service’s (HMS) Products and service;
• Implementation, execution and communication of HMS marketing plans for products and partners;
• Execution of tactics to support marketing strategies;
• Provide Marketing support through regular communication and development of promotional materials as required
• Direct, Plan and Manage, media, IM and Digital Marketing in collaboration with HMS Product managers as part of go to market strategy
• Plan all aspects with regards to new product launches, partner collaboration, channel promotions specific reference to HMS products;
• Lead integrated consumer marketing plan , development and execution;
• Build launch plans , activities and channel strategies
• Propose brand activities and measurable objectives
• Manage segment marketing budgets and expenditures
• Work in partnership with all internal and external stakeholders 

QUALIFICATIONS

• Post Graduate Degree in Marketing

EXPERIENCE

• Minimum 8-10 years in Marketing team management experience
• Must Have Extensive marketing exposure to hand Set devises

Key Performance Area

• This individual will be required to work with the Product Managers and Channel Managers to ensure on-time and effective new product launches, develop go-to-market Campaigns.
• Plan and execute advertising campaigns and strategies for the business unit; to ensure the best gains in market share (or stated KPI / goal).
• Develop , implement , monitor systems and procedures necessary to ensure smooth operation of the marketing functions
• Plan media, PR, IM and Digital Marketing in collaboration with marketing team members as part of go to market strategy
• Plan all aspects with regards to new product launches, growth campaigns wrt current products.
• Compile briefing documentation against set objectives
• Tactical Marketing Planning
• Develop Consumer Journeys and plan marketing campaigns accordingly
• Budget optimisation

REQUIRED SKILL & COMPETENCIES

Technical:  

• Marketing execution Knowledge
• Mobile Services Knowledge
• Financial Acumen
• Campaign management
• Computer Literate

Behavioural:

• Customer Focus
• Attention to Detail
• Teamwork
• Excellent communication skills