Senior Product Manager (Cape Town CBD) at Flash Group

Description

RESPONSIBILITIES:

• Establish research, analytics, and reporting processes that align with the company’s objectives.
• Implement Research Democratisation and Continuous Research across the domains of People, Process, and Impact.
• Promote best practices and emerging technologies to foster a culture of learning and development.
• Continually optimise data-gathering and research methods to reduce barriers to actionable insight.
• Equip and upskill Product Managers and UI/UX designers with the appropriate tools and guidance.
• Build and lead a high-performing research and analytics team over time.
• Lead strategic research into fintech trends, customer needs, and the competitive landscape.
• Conduct market segmentation, product viability analysis, and opportunity assessments with PMs and UX teams.
• Analyse trends in payments, lending, digital banking, and the broader fintech ecosystem.
• Drive the strategy and integrations required for continuous, technology-enabled insight generation.
• Establish and manage product analytics platforms, ensuring high-quality data collection and accessibility.
• Develop A/B testing methodologies to optimise product performance.
• Build dashboards and report regularly on KPIs, market trends, and user insights for senior leadership.
• Lead customer research initiatives and ongoing competitor and industry analysis.
• Translate complex insights into clear narratives for executives and collaborate across teams to embed research into product decisions.

Requirements

MINIMUM REQUIREMENTS:

• Matric
• Relevant Degree e.g. BCOM or BA with quantitative research and analytics background.
• 10+ years of experience in product research and development, data analytics, and/or business intelligence, preferably within fintech or financial services.

REQUIRED KNOWLEDGE / TECHNICAL SKILLS:

• High proficiency in Excel.
• Proficiency in statistical data analysis tools like SPSS or similar platforms.
• Understanding of statistical techniques, modelling, and A/B testing methodologies.
• Experience with data visualisation tools such as Google Analytics / Looker, Tableau, or Power BI.
• Familiarity with user research techniques, including surveys, usability testing, focus groups, interviews, participant observation and customer journey mapping.

COMPETENCIES / ATTRIBUTES:

• Strong problem-solving skills with an analytical mindset and attention to detail.
• Excellent written and verbal communication skills with the ability to present complex findings to non-technical stakeholders.
• Ability to manage multiple projects and priorities in a fast-paced, dynamic environment.
• Collaborative team player with experience working cross-functionally with marketing, UI/UX, product, engineering, and business teams.