SEO Copywriter at Salt South Africa

SEO Copywriter – Gambling & Casino

The role of the Digital SEO Copywriter involves crafting captivating and persuasive online content targeted at their audience. This writer will be the main contributor to the digital team, focusing on creating content such as blog posts, web pages, long-form articles, and contributions to external forums. The primary goal is to enhance organic search rankings, broaden its digital audience, and contribute to the growth of online revenue. Additionally, the writer will be responsible for on-page content and other necessary materials.

Tops Skills needed:

• Write high-quality, error-free, original, and engaging long form sports / gambling copy
• Work with the design team in the visual’s selection process for every copy to drive user experience, e.g. infographics
• Take complex topics and break them down into digestible, engaging, shareable content
• Developing both new articles / pages and optimising / rewriting existing pages / articles
• Develop content plans / topics aligned to the broader SEO strategy