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  • Posted: Mar 6, 2025
    Deadline: Not specified
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  • e.tv is South Africa’s biggest independent and free-to-air television channel. Established in 1998, the channel has been in existence for over two decades and appeals to all races, genders, ages and income groups.
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    Social Media Administrator

    Description

    Community Management

    • Monitoring and responding to comments, messages, and interactions on all social media platforms in a timely and professional manner.
    • Managing competition entries and engagement.
    • Maintaining the Y brand voice and style while formulating an authentic online presence.

    Community Engagement

    • Actively engaging with followers, influencers, and brands to build relationships.
    • Identifying and interacting with users who consistently engage with the Y brand.
    • Ensuring all interactions align with Y’s brand image and values.

    Strategy Development

    • Developing strategies for effective community management and audience engagement.
    • Researching trends and best practices to enhance brand interaction online.
    • Identifying new opportunities for outreach and engagement.
    • Collaborating with marketing and digital teams to refine engagement approaches.

    Reporting & Analytics

    • Tracking social media engagement and reach.  
    • Providing monthly reports on engagement, reach, and insights from the online community.
    • Offering feedback to management on frequently asked questions and audience preferences to improve campaigns.

    Content Creation & Ad Hoc Responsibilities

    • Creating engaging and brand-aligned content across Y’s social media platforms.
    • Supporting the marketing team with event promotions and online activations. 

    Requirements

    Qualifications

    • National Senior Certificate - Essential 
    • Bachelors Degree - Communication/ Marketing/ Journalism/ PR/ Media - Recommended 

    Experience

    • Social Media Management / Community Engagement - 1 - 2 years - Essential 

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to eMedia Investments on etv.mcidirecthire.com to apply

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