Social Media Manager at 99C

Responsibilities

Client Service

•  Establish and maintain relationships with clients. Build trust through ongoing thought leadership in social media.
•  Manage creative briefs, client feedback and delivery of content.
•  Plan, create timelines, update status, manage deliverables and expectations.
•  Set up, manage, conduct, and contact report on client presentations.
•  When necessary, assist with the administration of cost estimates and billings thereof.
•  Manage user security and access to clients’ accounts / tools / reports / dashboards.

Strategic Thinking

Collaborate and contribute on Social Media proposals for:

• Planned and ad-hoc activity.
• Online listening, trend sourcing, outreach & tactical response
• Channel health or emerging channel creation
• Ideation, workshops, brainstorms etc.
• Contribute to mentoring junior staff members.
• Contribute to Influencer Marketing and Content Marketing efforts.
• Regularly update teams / clients on current and emerging landscape trends, competitor activity and latest news

Content & Channel Planning

• Work closely with client & wider client service team to create, manage and maintain social content and/or communication calendars.
• Conduct regular research to monitor clients, consumer, influencer, competitor, industry, and social landscape/trends activity.
• Ensure each individual channel has clarity on plans, actions, responsibilities, and social posting schedule with best practice in mind.

Content & Channel Administration

• Assist and/or manage the production of content on social jobs.
• Ensure collaboration with creative, paid media and other relevant departments for effective execution of work.
• Scheduling & deactivation of content across channels.
• Ensure effective searchability / tracking / tagging across content.
• Manage client’s creative content bible.
• Be an advanced user in all tech and tools relevant to your role.
• Ad hoc community management as-and-when required.

Content & Channel Performance Management

• Work closely with Strategy department to ensure effective integration of efforts.
• Assist with Channel, Content, Campaign and Health Audits / Reporting
• Assist with Benchmark, Review, Live Listening and ROI Reporting
• Conduct regular performance checks & ensure escalations/recommendations are made timeously.
• Manage Creative Identity of Channel, Content, Templates and Spec sheets. 

Department Integration

• Establish and manage relationships and/or partnerships with key leverage points that affect social media strategy, management and/or implementation. You’ll need to be able to collaborate and partner in any relevant exercises.

This is including but not limited to:

• In-House Departments
• Social Media Platforms
• Paid Media Agencies and/or Publishers
• Influencer Management
• Online Listening & Reputation Management
• Content Marketing & Production
• Technology Development (AR, VR or AI)
• Immerging technology etc.  

Requirements

Qualifications

• Relevant degree in advertising, marketing, social media, communication science or equivalent
• Proactive Social Certifications - Intermediary to Advanced 
• Advantageous: Google Analytics Academy Certification or other online training for social media platforms / analytics also acceptable

Experience

• Work experience in Social Media and/or Agency Environment
• Experience in the fundamentals of classical and digital marketing
• Experience with retail brands is beneficial