Specialist: Marketing at Vodacom

Role Purpose

• The H Band Specialist: Marketing role is based within Commercial Operations Business Unit.
• The role of the Specialist: Marketing is to develop and execute regional integrated marketing and promotional plans across Foundation, and CBU commercial counties.

Your Responsibilities Will Include

• Drive PR & CSI with external service agents, media, and other key role players to ensure that the brand objectives are met.
• Report on monthly advertising, sales, and promotion budgets, track to ensure positive ROI.
• Planning, execution and evaluation of regional / county promotions and marketing actions
• Conduct post activation evaluations on all promotional and marketing activations to determine implementation effectiveness and return.
• Monitor the use of the Vodacom brands at events, sponsorships, and promotions for consistent application and visibility, ensuring compliance according to CI, standards, policies, and procedures
• Provide support with regional advertising and branding – billboards, branding rollouts, pop-up store locations etc
• Competitor markets analysis across all counties.
• In depth understanding of / and implementation of segmentation across all counties
• Brief in artwork and drive bookings and execution of schedule as per County and Segment requirement
• Book media for regional / county adverts
• Drive ATL and BTL campaigns to support Sales

The Ideal Candidate For This Role Will Have

• Grade 12 essential
• 3-year commercial diploma or degree (NQF 6 or higher) or SAQA accredited equivalent is essential
• 3 – 5 years’ of experience in brand management, retail marketing and sales is essential
• Communication and media – knowledge of media, communication and dissemination techniques and methods
• Customer and personal services – needs assessment, service quality standards and measuring customer satisfaction

Closing date for applications

• 19 September 2022