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Capitec Bank is a South African commercial bank. As of February 2017 the bank was the third largest in South Africa with 120,000 customer opening new accounts per month. To simplify banking, we’ve developed an all-inclusive banking solution. Global One is the one solution that enables you to transact, save and access credit in realtime. We also believe...
Purpose Statement
To craft the copy that appears throughout the interface of Capitec digital products (websites, mobile apps, etc) so that the client is guided through the interface in an intuitive manner.
Experience
Minimum:
5+ years' experience as a writer, specifically within UI/UX/products and teams.
At least 5 years of which in a digital space and 3+ years plus experience in User Experience/ User Interface Design.
Developing content strategy for a range of digital touchpoints.
Of a wide / varied range of products.
Proven exposure to a variety of brands, brand work and/or retail accounts
Creating, applying and protecting company voice & tone style guide
Ideal:
Experience in at least 2 years’ experience working on multiple accounts/brands and disciplines in the financial sector
Strong writing background to support UX methodologies
Qualifications (Minimum)
National Diploma in Design or Journalism & Media
Qualifications (Ideal or Preferred)
A relevant tertiary qualification in Design or Journalism & Media
Knowledge
Minimum:
Brand awareness and importance and the reputational risk attached to UX writing and design.
Of psychology and/or anthropology (with a focus on writing) as it pertains to CX/UX principles.
English grammar that’s balanced by an even stronger grasp of how people actually talk / communicate in plain language
Strong English language usage, spelling, grammar rules, etc.
Writing for digital products for various form factors (web/app) both for short form and micro-copy
Writing micro-copy for UI features and components
Copywriting techniques and methodologies
Conceptualising and
Brainstorming methods and techniques
Current affairs, including industry and market awareness
Understanding of Agile Practices and working in the context of multiple feature teams.
Tools related to the industry (i.e. Invision)
Protocol development and execution for copy / content options through user surveys or interviews or A/B testing.
Understanding of Personas development and how this translates to copy and content
Ideal:
Understanding of South African vernacular languages to support communicating in plain language
Capitec Bank’s products and services
Capitec Bank’s history and internal structure
Adobe Creative Cloud, Sketch, Abstract
Skills
Communications Skills
Computer Literacy (MS Word, MS Excel, MS Outlook)
Attention to Detail
Problem solving skills
Interpersonal & Relationship management Skills
Presentation Skills
Business writing skills
Competencies
Creating and Innovating
Analysing
Persuading and Influencing
Presenting and Communicating Information
Delivering Results and Meeting Customer Expectations
Coping with Pressures and Setbacks
Deciding and Initiating Action
Writing and Reporting
Conditions of Employment
Clear criminal and credit record
A valid driver's license and own vehicle is required
Willingness to work or be available overtime and / or weekends frequently
Willingness to travel nationally and internationally when required
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