We have made peace with the following; Technology is rapidly growing and expanding, consumers have become increasingly savvy and gold fish alike attention spans.
Our digital platform strategies are proven to drive online traffic while increasing valuable leads and conversions. Our team produces results-driven strategies and campaigns that expand your business entity and enhance your bottom line.
Powerful means dynamic, and therefore we don’t just build websites and walk away. We aim to partner and collaborate with our clients, to ensure a continuous evolving sales entity that dynamically adapts to your consumer’s shifting needs and constantly works to grow the rate, frequency, and quality of conversions.
Whether you come on board for one, high-touch service or require a complete digital marketing solution, we have the processes in place to build dynamic, integrated web platforms that propels your business forward and serves as a constantly evolving tool for inbound marketing, valuable lead generation, and content creation.
We think beyond digital tools and tactics and infuse market research with competitor analysis to create a detailed user flow (UX) and information architecture (UI), which efficiently drives consumers to designated conversion points.
PowerfulDesign started as a design freelance opportunity at first. A passion was developed for digital design and soon after the entity worked hard at crafting its own unique digital style. PowerfulDesign has since grown into a multi dimensional entity where theory meets practice, strategy means results and Digital Communication reigns
Knowledge is power(ful), and our team members would agree that you are only as powerful as the knowledge you obtain. Our founding members Francois Lotter and Ian Ludick are both graduates from the University of Pretoria, South Africa where they studied two distinct, yet complimentary directions. With the ability to solve complex problems scenario's from a civil engineering perspective mixed with the art of digital communication - a design perspective.
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