Jobs at GCubed Boutique Recruitment

Head Of Business Development 

An incredibly diverse and innovative food group seeks an experienced and passionate Head of Business Development to be responsible for all new and existing business development within the group. Restaurant Store Development is pivotal to this role.

Responsibilities:

• Strategic Partnerships (Gyms, Petrol Stations, Hospitals, Corporates etc.) - he/she needs to nurture and look after existing relationships and find new partnerships that fit with the brand;
• Identify New retails sites - finding new retail store locations;
• New lease negotiations;
• Existing lease renewals;
• New format store development;
• Outdoor portfolio (eg foodtruck, events etc);
• Retail product manager - key account management at large retailers (Checkers, Pick n Pay etc.) for branded products, managing merchandisers, etc

Requirements:

• Minimum 5 years in a similar role within the restaurant industry/QSR Industry.

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INTRODUCTION

Our client is looking for a driven individual to join our young dynamic team based in Johannesburg, South Africa with a client base around the globe. This role provides you with an excellent opportunity to execute bold ideas concerning growth hacking & marketing in various markets worldwide!

As a Growth Marketer, you will be responsible for growth strategy, execution, and optimization of all digital customer acquisition and retention efforts. We are looking for someone with a comprehensive understanding of the online lead and sale generation industry, the determination to execute daily operational tasks, and the ability to create strong product and channel marketing materials.

DUTIES & RESPONSIBILITIES

• Successfully design and execute acquisition marketing and retention strategies across multiple performance marketing channels including paid social, display, and third-party partnerships.
• Build, launch, and optimize the end-to-end online campaign strategy, tactics, execution and test/learn efforts to scale digital marketing while focused on driving cost-effective, high quality leads.
• Build and test emails, website landing pages, forms, lead lists and reports within a marketing CRM platform.
• Build and improve marketing automation strategy and process.
• Centralize, manage, and QA email, chatbots deployment and contact strategies across multiple audiences and segments - sometimes simultaneously.
• Be an expert of growth marketing analysis and data; measuring and optimizing all stages of the funnel using a data analytics platform.
• Design, implement, and monitor paid social and display campaigns, including Facebook and Google ads.
• Help the team build an attribution model that “tells the whole story” of the buying path.
• Create basic dashboards to allow real time access to progress on KPIs across the organization and pull actionable insights.
• Ensure all online marketing efforts follow industry policies and best practices.
• Develop documentation and road maps for processes, A/B tests, and promotions.
• Perform research to gain insights and identify new growth opportunities.
• Continuously innovate our approach to Growth Marketing.

EDUCATION

• Degree in Marketing or any relevant field

EXPERIENCE & SKILLS REQUIRED

• 3-4 years of digital marketing experience including Growth Marketing and/or Email Marketing and/or Performance Marketing.
• Hands on experience with CRM platforms, Google Analytics, Excel, Facebook/Instagram, Paid Marketing and Google Ads Marketing.
• Hands-on experience with Mailchimp/Hubspot (or other email marketing or marketing automation tools).
• Knowledge of lead generation, lead nurturing, drip campaigns, design tools and content management systems (CMS).
• Hands on experience with HTML/CSS.
• Proficiency in marketing automation technology.
• Excellent written communication and copywriting skills.
• Experience working with creative teams, acting as the business stakeholder—writing briefs, drafting copy, weighing in on creative, and being accountable for the performance of the creative.
• Affiliate Marketing experience is a major plus.
• Must be able to work remotely with a strong and stable Internet connectivity (fibre is a plus).