Job Vacancies at Dentsu

Key responsibilities:

• Provides day to day implementation, optimisation and upload of client campaigns through direct input
• Liaises with vendors and third-party reps to maintain and develop relationships and build knowledge of new features and betas
• Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
• Coaches junior staff and interns, supervising their projects and day to day activities
• Provides accurate client communication that details performance and return on investment via campaign reporting and analysis
• Contributes towards overall Digital recommendations in line with Dentsu performance and client objectives
• Ensures best practice and innovation in all Paid activities
• Advise and share information on Dentsu Performance digital Capabilities, communications, and services with the wider organisation (media brands).
• Research solutions and make recommendations to all relevant teams regarding digital innovation
• Ensures knowledge-sharing across teams and engages in cross-channel strategic planning​
• Plans accounts and growth opportunities, working closely with the Media Brands
• Daily updates of Budget Trackers
• Day to day administration – meeting minutes, agendas and timing plans.
• Deadline and Project management
• Strategy guidance and input in order to drive the business objectives.
• Attending status /other meetings with media brands.
• Ensure monthly reporting and insights sessions take place and that the actionable outcomes are implemented by you and your team.
• Attend key client meetings

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Key responsibilities:

• Develop and implement strategic plans to achieve business unit goals and objectives.
• Lead and mentor a team of media professionals, fostering a collaborative and high-performance culture.
• Manage client relationships, ensuring satisfaction and retention through effective communication and service delivery.
• Oversee the development and execution of media campaigns, ensuring they meet client expectations and deliver measurable results.
• Monitor and analyze the performance of media campaigns, providing insights and recommendations for optimization.
• Collaborate with other departments to ensure integrated and cohesive media strategies.
• Drive new business development efforts, identifying and pursuing opportunities for growth.
• Manage the business unit’s budget, ensuring financial targets are met and resources are allocated efficiently.
• Stay updated on industry trends and innovations, incorporating best practices into the business unit’s operations.
• Report on the business unit’s performance to senior management, providing regular updates and strategic recommendations.

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Key responsibilities:

• Develop and implement strategic plans to achieve business unit goals and objectives.
• Lead and mentor a team of media professionals, fostering a collaborative and high-performance culture.
• Manage client relationships, ensuring satisfaction and retention through effective communication and service delivery.
• Oversee the development and execution of media campaigns, ensuring they meet client expectations and deliver measurable results.
• Monitor and analyze the performance of media campaigns, providing insights and recommendations for optimization.
• Collaborate with other departments to ensure integrated and cohesive media strategies.
• Drive new business development efforts, identifying and pursuing opportunities for growth.
• Manage the business unit’s budget, ensuring financial targets are met and resources are allocated efficiently.
• Stay updated on industry trends and innovations, incorporating best practices into the business unit’s operations.
• Report on the business unit’s performance to senior management, providing regular updates and strategic recommendations.

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Key responsibilities:

• Develop and maintain strong client relationships, acting as the primary point of contact.
• Lead and mentor account teams, fostering a collaborative and high-performance environment.
• Oversee the development and execution of media strategies and campaigns, ensuring they meet client objectives.
• Monitor and analyze campaign performance, providing insights and recommendations for optimization.
• Collaborate with internal teams to ensure integrated and cohesive media solutions.
• Drive new business opportunities within existing accounts and support new client acquisition efforts.
• Manage account budgets, ensuring financial targets are met and resources are allocated efficiently
• Stay updated on industry trends and innovations, incorporating best practices into client strategies.
• Prepare and present regular performance reports to clients and senior management.
• Ensure client satisfaction and retention through effective communication and service delivery.

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Key responsibilities:

• Assist the Account Director in developing and implementing media strategies and campaigns.
• Manage day-to-day client communications, acting as a key point of contact.
• Coordinate with internal teams to ensure timely and accurate delivery of digital media campaigns.
• Monitor and analyze campaign performance, providing regular updates and recommendations for optimization.
• Support the preparation of client presentations and reports, showcasing campaign results and insights.
• Help identify opportunities for account growth and new business within existing clients.
• Ensure all digital media activities align with client objectives and industry best practices.
• Maintain up-to-date knowledge of digital media trends and innovations, applying them to client strategies.
• Manage project timelines and budgets, ensuring efficient use of resources.
• Foster strong relationships with clients, ensuring their needs are met and expectations exceeded.

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Key responsibilities:

• Effectively runs the day to day planning on key accounts
• Builds and develops media owner relationships in order to drive market leading planning for clients
• Works with other departments to ensure a campaign goes live on time through the use of best practice and adherence to Service Level Agreement’s
• Uses understanding of commercial opportunities and trading focuses to ensure investment is guided towards the most appropriate partners

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Key responsibilities:

• Effectively runs the day to day planning on key accounts
• Builds and develops media owner relationships in order to drive market leading planning for clients
• Works with other departments to ensure a campaign goes live on time through the use of best practice and adherence to Service Level Agreement’s
• Uses understanding of commercial opportunities and trading focuses to ensure investment is guided towards the most appropriate partners

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Key responsibilities:

Audience Creation & Segmentation:

• Collaborate with stakeholders to define target audiences based on business objectives.
• Use analytics tools to design, build, and segment customer audiences that support marketing and business strategies.
• Regularly refine and optimize audience segments to enhance campaign effectiveness.

Business & Data Translation:

• Act as a bridge between business teams and data specialists, translating business needs into technical requirements and data insights.
• Work closely with marketing, product, and other departments to ensure data solutions are aligned with business goals.
• Conduct workshops and brainstorming sessions to identify data opportunities and communicate findings to non-technical stakeholders.

Technical Coding & Data Manipulation:

• Write, maintain, and troubleshoot code (Python, SQL, R, or similar) for audience segmentation, data extraction, and transformation tasks.
• Develop and manage custom data solutions to support advanced segmentation, predictive modeling, and campaign performance analysis.
• Ensure data integrity and accuracy by implementing data quality checks and validation procedures.

Insights Generation:

• Leverage data analytics to produce actionable insights, such as customer behavior patterns, trends, and campaign performance analysis.
• Present insights to business leaders in an easily understandable manner, offering strategic recommendations for improvement.
• Track and report on key metrics, providing timely and accurate insights that support data-driven decision-making.

Collaboration & Communication:

• Collaborate with data engineers, data scientists, and IT teams to ensure smooth data pipeline operations and data availability.
• Partner with business stakeholders to understand and prioritize their data needs and maintain a continuous feedback loop for improvement.
• Advocate for data-driven solutions within the business, promoting the value of data analytics in achieving business objectives.

Key Skills & Qualifications

• Educational Background: Bachelor’s degree in Data Science, Computer Science, Business Analytics, or a related field.
• Experience: Minimum 3 years in a data-focused role within a financial institution, consulting firm, or tech environment.
• Technical Skills: Proficiency in SQL and Python (or similar scripting languages); experience with data visualization tools like Tableau or Power BI is a plus.
• Audience Segmentation: Hands-on experience in creating and managing audience segments, ideally within a banking or financial services context.
• Analytical Skills: Strong analytical and problem-solving skills, with the ability to interpret complex data sets and translate them into actionable insights.
• Communication: Excellent verbal and written communication skills, with the ability to effectively engage both technical and non-technical audiences.
• Team Collaboration: Demonstrated experience working in cross-functional teams, with the ability to lead data projects from concept to completion.

Preferred Qualifications

• Experience in banking or financial services, with familiarity with customer segmentation and campaign analytics.
• Knowledge of data governance, data privacy regulations, and compliance in a financial institution.
• Advanced experience with audience creation, predictive analytics, and data-driven marketing strategies.

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Key responsibilities:

• Delivers day to day strategic work for client(s), stewarding strategies through to execution in collaboration with internal and external teams
• Contributes to, or repurposes agency thought leadership for clients around a client's business/category, media landscape, culture and consumer
• Briefs working teams and partners for ideation, lead and steer brainstorms
• Partners with insights to understand how audiences will contribute to achieving the overall business goals
• Develops and delivers award worthy work through creative media solutions
• Guides the development of client presentations
• Develops and manages media strategists

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Key responsibilities:

• Ensures digital campaigns are trafficked effectively to achieve expected performance targets
• Owns implementation of Ad Operation recommendations and is responsible for troubleshooting within platform (e.g. GCM)
• Ensures campaigns are set up correctly and ad creative are in the correct format
• Proactively reviews and manages client data to ensure optimal performance on all campaigns
• Tracks and reports on campaign results, gathers data analysis and participates in weekly calls
• Identifies non-compliance with established taxonomies and initiates correction processes to ensure data consistency
• Oversees the campaigns' performance against client key performance indicators
• Develops and maintains relationships with client team and other disciplines to nurture performance growth
• Drives effective client relationships with accurate and timely performance communication
• Delivers accurate campaign setups and thorough testing
• Manages and prioritises the executive and analyst workflow
• Ensures best in class delivery of Ad Ops work
• Builds strong relationships across client services team and with client
• Delivers ongoing training to the team to ensure consistent and industry-leading expertise around ad serving platforms and other relevant technology
• Communicates and manages relationships with internal and external clients
• Communicates and manages relationships and training with media partners
• Ensures all campaigns are trafficked in compliance with established data taxonomies
• Provides subject matter expertise in at least one connected tech stack (i.e. Google)
• Deploys site side tracking across multiple tag management solutions (e.g. GTM)
• Supports operational activities and drives excellence in customer service through accurate and consistent delivery and supplier operations
• Supports a culture of operational excellence in all client operations processes and activities.
• Supports the team in running analysis and problem-solving sessions to improve day-to-day work and support in resolving issues with the broader business
• Collaborate with 3rd party suppliers, including digital agencies and partners
• Develops key media owner and senior client relationships to enhance our offering
• Uphold a positive working culture, ensuring the organization is recognized for maintaining a strong reputation with all internal and external stakeholders
• Ensure monthly reporting and insights sessions take place and that the actionable outcomes are implemented by specialists.
• Attend key client meetings with campaign managers.
• Drive effective collaboration across account manager teams.
• Integrate and articulate digital thinking, platforms and solutions within the planning teams
• Establish innovative shared strategy products and processes.

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Key responsibilities:

Analytics Management:

• Design, develop, and support web analytics instrumentation architecture.
• Regularly evaluate and update the analytics environment to ensure stability, flexibility, scalability, and futureproofing.
• Develop custom JavaScript for Google Tag Manager to create events and triggers.

Reporting and Visualization:

• Build and deliver standardized and custom reports for business stakeholders.
• Develop and manage dashboards, ensuring quality and accuracy through independent checks.
• Utilize BigQuery for advanced data analysis and integration with Google Analytics.
• Implement and manage data solutions within Azure to support marketing analytics.

Collaboration and Communication:

• Partner with analytics teams on measurement strategies for customized site experiences.
• Liaise with vendors and third-party representatives to maintain and develop relationships.
• Manage client relationships on medium-sized reporting and visualization projects, ensuring clear communication and detailed performance reporting.

Client Service

• Managing media brand expectations.
• Day to day administration – meeting minutes, agendas and timing plans.
• Deadline and Project management
• Strategy guidance and input in order to drive the business objectives.
• Attending status /other meetings with media brands.
• Ensure monthly reporting and insights sessions take place and that the actionable outcomes are implemented by you and your team.
• Attend key client meetings.
• Uphold a positive working culture.
• Represent Dentsu Performance in a professional and positive manner with both internal and external stakeholders and in doing so reflects the values of the Dentsu.

Commercial and service ownership

• Ensuring processes are in place with the rest of the team to deliver streamlined campaign performance and delivery.
• Scopes and estimates level of effort new projects with guidance from Directors and Head.

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Key responsibilities:

• Works and implements on multiple, large or complex clients and develops overall programmatic strategy recommendations
• Creates Programmatic strategic and tactical plans with a focus on driving brand awareness through to conversion based objectives
• Troubleshoots campaigns set up, tag management, brand safety set up, performance and pace fluctuations
• Applies daily campaign pacing adjustments to deliver campaign budgets and performance
• Builds/Delivers end of campaign evaluations in which campaign performance data is translated into key learnings for the agency and/or the client.
• The trader can select the right KPI's and trends / insights for this campaign-end evaluation and can distil next steps for future campaigns
• Maintains an in-depth knowledge of the Programmatic ecosystem, keeping up to date with new ad technology functionality and understanding the potential opportunities presented by specific technology
• Works directly with the internal digital team to ensure all tracking is in place and mapping correctly and continuously monitor campaigns to ensure everything is serving correctly
• Provides the 'technical expertise' needed to communicate with the client and explain campaign progress / address any blocking issues
• Responsible for the operational success of accounts, ensuring deliverables are met on time and on budget
• Plans account and growth opportunities, working closely with the team and media brands  
• Builds campaign proposals including a set of tactics matching with the overall goal of the advertiser
• Exports data from the ad server interface and combines it in a correct way with DSP data points if needed
• Maintains an in-depth knowledge of the Programmatic ecosystem, keeping up to date with new ad technology functionality and understanding the potential opportunities presented by specific technology
• Ensures both yourself and the team are skilled up across programmatic platforms
• Working closely with the Senior Management Team to share improvement ideas, feedback on team & present results.
• Troubleshoots campaigns set up, tag management, brand safety set up, performance and pace fluctuations
• Manages budget pacing

Client Service

• Managing media brand expectations
• Deadline and Project management
• Strategy guidance and input in order to drive the business objectives.
• Responsible for the quality of work.
• Attend key client and media brand meetings
• Support and drive the teams in the development of key client growth strategies in line with broader business objectives, driving output and agency collaboration

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Key responsibilities:

• Works on multiple, large or complex clients and develops overall strategy and goals for the Performance team
• Provides day to day implementation, optimization and upload of client campaigns through direct input within Google Ads, Bing.
• Liaises with vendors and third-party reps to maintain and develop relationships and build knowledge of new features and betas
• Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
• Provides accurate client communication that details performance and return on investment via campaign reporting and analysis
• Contributes towards overall Digital recommendations in line with Dentsu performance and client objectives
• Ensures best practice and innovation in all Paid Social activities
• Advise and share information on Dentsu Performance digital Capabilities, communications, and services with the wider organisation (media brands).
• Research solutions and make recommendations to all relevant teams regarding digital innovation
• Ensures best practice, consistency and innovation in all Performance activities
• Ensures the Performance offerings are aligned with clients' objectives and organisation
• Ensures knowledge-sharing across teams and engages in cross-channel strategic planning​
• Plans accounts and growth opportunities, working closely with the Media Brands
• Liaises with channel leaders to standardise work output across the Performance disciplines
• Daily updates of Budget Trackers

Client Service

• Day to Day management, relationship and financial health of the account needs to be managed.
• Managing media brand expectations.
• Day to day administration – meeting minutes, agendas and timing plans.
• Deadline and Project management
• Strategy guidance and input in order to drive the business objectives.
• Attending status /other meetings with media brands.
• Ensure monthly reporting and insights sessions take place and that the actionable outcomes are implemented by you and your team.
• Attend key client meetings
• Uphold a positive working culture.
• Represent Dentsu Performance in a professional and positive manner with both internal and external stakeholders and in doing so reflects the values of the Dentsu.

Commercial and service ownership

• Ensuring processes are in place with the rest of the team to deliver streamlined campaign performance and delivery
• Manage overspend and underspend – Track monthly across all clients
• Budget trackers to be updated on a daily basis

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Key responsibilities:

• Works closely with Performance Heads, develops and evangelizes overall strategy and approach
• Lead digital conversations, strategies and relationships with clients and media brands
• Works on multiple, large or complex clients and develops overall strategy and goals for the team
• Responsible for the operational success of accounts, ensuring deliverables are met on time and on budget
• Plans account and growth opportunities, working closely with the client, team and media brands  
• Provides day to day implementation, optimization and upload of client campaigns through direct input within all Paid Media platforms.
• Builds strong relationships across Client Services and other channel teams
• Project manage digital projects and ensure relationships with external stakeholders and engagement with staff are all managed effectively.
• Owning and managing platform strategy and plans key campaign efficiencies
• Critical focus on strategic reporting requirements and analysis (monthly / quarterly across Pods)
• Drive performance and efficiencies across Paid Media platforms through implementation
• Identifying and testing new channels to continue to meet or exceed established critical metrics
• Making sure the measurement plan is focused on key business objectives for client and accountability on reaching the KPI’s.
• Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
• Provides accurate client communication that details performance and return on investment via campaign reporting and analysis

Data & Technology

• Working closely with Data & Tech team to share improved ideas, feedback on team & present results.
• Support clients to ensure they are maturing and getting the very most from their technologies and data
• Support the development and maintenance of productive relationships with technology vendors incl. Google
• Support the product offering pertaining to Holistic Search and AI
• Support the development of new services and processes to ensure our clients receive the best support and we maintain our competitive advantage

Client Service

• Ensure the teams are efficiently conducting day-to-day management of their accounts
• Managing client relationships and expectations
• Deadline and Project management
• Strategy guidance and input in order to drive the business objectives.
• Responsible for the quality of work completed by you and your team.
• Ensure teams are delivering-monthly reporting and insights sessions take place and that the actionable outcomes are implemented by you and your team.
• Attend key client and media brand meetings
• Support and drive the teams in the development of key client growth strategies in line with broader business objectives, driving output and agency collaboration
• Drive effective collaboration across Media Brand teams.

Commercial and service ownership

• Overseeing the management of budget spend and campaigns across all digital channels to drive strong return on investment
• Driving growth and profit by ensuring seamless delivery
• Manages finances in compliance with related policies and procedures
• Revenue growth in upselling projects and tools and new business