Marketing Analyst at Luno

Job description

What You'll Do:

• Build tailor-made reporting with appropriate analysis and monitoring tools such as Funnel.io and super metrics
• Conduct regular reporting and analysis to identify opportunities and measure channel performance
• Work with the data science team to minimize data discrepancy between marketing channels and internal BI tool like looker.io
• Help implement efficient revenue tracking mechanism with ROI cohorts
• Work with channel owners to build custom reports and suggest findings regularly 
• Translate complex data into convincing reports and findings
• Effectively communicate with management, product, and data science teams on marketing data pack
• Help team allocate marketing budgets based on ROI and the opportunity to growth/optimizations

What You'll Need:

• BA or BS in Marketing, Economics, Business, or related fields. MBA or MS in Marketing, Business or related field is a plus
• Strong quantitative, analytical and problem-solving abilities
• A good understanding of Mobile attribution, GTM, Google analytics and other web analytics packages. 
• A self-starter who is highly motivated and passionate about finding insights through the data 
• Demonstrates a structured and methodical way of working, with the ability to cope with competing demands and effectively prioritize tasks.
• Excellent interpersonal, communication skills
• Preferably a basic knowledge of how crypto-currencies like Bitcoin work