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Job description
Purpose of role:
The purpose of this role is to develop the end to end customer marketing strategy for a segment and execute programs both to acquire new customers and ensure retention and value growth of our existing customer base. Reporting to the Director Field Marketing, they are directly responsible ensuring alignment and execution of marketing activities across the Enterprises and for delivering maximum ROI. This role is required to interlock with Enteprise Marketing to ensure alignment of all marketing activities, whether executed directly or through Partners.
Key Requirements:
Experience:
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