Advertising Specialist: CFE at Ackermans

Job Description

We are seeking a dynamic Marketeer to execute the promotional calendar from end to end according to guidelines, timelines, specifications and within budget on all the relevant platforms, as well as implement Post Campaign Analysis on all campaigns.

We're a fully in-office team, based at our Support Centre in Kuils River, Cape Town.

So, what will you do? 

Advertising Operational Plan

• Execution of the Advertising operational plan (ATL, DM, PR, BTL, Digital)
• Compliance with CI, media specifications and budget

Marketing Process

•  Provide input into, continuous improvement to the marketing process-promotional grid, critical path to post campaign analysis (media, shoots, samples etc.) and executing on it.

Compiling, analysis and/or interpretation of the:

• Compile post campaign Analysis
• Campaign administration and all relevant administration
• Input into Seasonal Brand review

Marketing Strategy focused initiatives

• Competitions, budgets, engagement initiatives, new store openings, innovations

Management

• Expense Management
• Stakeholder management

What experience and qualification is required?

• A minimum of 3 year's relevant marketing experience gained in a marketing/ advertising/ agency environment.
• Demonstrate innovative and creative thinking
• Demonstrate clear understanding of all marketing platforms (ATL, BTL, Digital platforms, PR, Direct Marketing & Paid Media)
• Ability to persuade and influence both internal and external stakeholders
• Strong relationship management and negotiation skills
• Knowledge on budget reporting
• Ability to work well under pressure and deliver to aggressive deadlines, incl. problem solving
• Experience in campaign shoots, Event management and creative directing
• Strong written and verbal communication at all levels of organisation
• Retail experience
• A Degree/National Diploma in marketing/advertising or an equivalent qualification

KNOWLEDGE required:

• A working knowledge of the media terminology and the understanding thereof
• Marketing background
• Good verbal communication skills
• Good organisational and administrative skills
• Commercial awareness

SKILLS required:

• Latest Microsoft applications including advanced Excel and Powerpoint competency
• Excellent interpersonal, people management, team management & leadership skills
• Ability to evaluate research, market conditions, competitor data and implement marketing plan alterations as needed
• The ability to work independently, as well as be a team player
• Great written communication skills
• Good numerical & analytical skills
• A passion for retail & the fashion environment
• The ability to multi-task in a fast-paced environment
• A calm attitude under pressure
• The ability to work independently
• The ability to take own initiative
• A high level of attention