Africa Export Manager DPC and Key Accounts at adidas Group

Purpose & Overall Relevance For The Organization

• To ensure profitable market share and net sales growth within West Africa while respecting the image of the adidas Group brands
• To passionately assist the Africa Export organisation in identifying, developing and implementing strategies for the profitable growth of the adidas Group brands

Key Responsibilities

• Support and drive the Market Excellence strategy across; Wholesale, Franchise, Re-distribution and E-com with your customers.
• Key focus on DPC partner JUMIA and their growth expansion across markets
• Drive Franchise door expansion with key partners within the key markets
• Ensure the best possible Net Sales result; constant tracking of results; analysis of risks & new business opportunities
• Execute the overall strategy for customers in specific markets and channels based on Global and Market strategies
• Ensure the Africa Export accounts are applying available adidas Group standards and best practices.
• Support where necessary negotiation and enforcement of adidas Group trade terms
• Ensure all customers are segmented correctly
• Manage and execute on action plans in order to win market share within designated markets
• Measure progress on defined KPIs
• Monitor and report on customers and competitors sell-through and activities, and propose/initiate/take actions
• Provide realistic plans and forecasts on customer’s performances where necessary
• Oversee and manage store developments in relevant markets
• Track overall market conditions including pricing parity and duty structures
• On boarding of new accounts as the need arises
• Ensure customer contracts /TT’s and due diligence is up to date
• Availability to travel to key markets when required

Key Relationships

• Direct Report for the Africa West Export Team
• Market: Brands, Customer Service, Sales Coordination, Planning, Logistics, Orderbook Management, Store Development, Finance
• External: Customers, Agencies

Knowledge, Skills And Abilities

• Representative with proven track record of successfully managing accounts and relationships in large sales organizations
• Direst to Consumer (Ecom, Franchise/Retail, or DPC) exposure and understanding
• Analytical skills for business planning and decision planning
• Strong interpersonal skills: Very good communication and negotiating abilities
• High degree of commercial and business acumen knowledge (e.g. sales, retail, trade marketing, customer service, finance and controlling)
• Strong decision taking and determination and shows high initiative and pragmatism to the business

Requisite Education And Experience / Minimum Qualifications

• Relevant Tertiary qualification in business with marketing and sales focus
• Minimum 3 years of sales experience within large sales organisations, ideally in apparel/fashion or FMCG
• IT skills – Excel, PowerPoint, Teams, Word
• Availability to travel to key markets when required