Area Sales Manager (Pietermaritzburg) at RCL Foods

• As we continue to grow, we are seeking a skilled and experienced Area Sales Manager to join our Baking Division. The purpose of this role is to manage sales of the company’s products and services in within a defined geographic area, province or country. 
• The role will be based in Pietermaritzburg and reports to the General Manager.  

Minimum Requirements    

• Matric
• Minimum Master’s Degree (preferably in Business administration, sales, marketing or arts).
• 2-4 years’ experience in sales. 2 of which must be as a Sales manager.
• Valid Driver’s Licence

Duties & Responsibilities    
Turnover

• Draw up action plans for customer visits in conjunction with GM.
• Monitor sales per route.
• Reach budget set for Bakery.

Information Basis

• Determine customer needs.
• Check bread quality in shops.
• Keep customer profiles.
• Keep opposition profile and discuss with GM.
• Check route times.

Customer Relations

• Maintain good company image.
• Handle complaints effectively.
• Build up relationships with relevant community organisations.
• Check sales team appearances, daily on route visits.

Reporting

• Report to operations manager on general progress made
• Responsible to operations manager for overall performance.

Training

• Re-enforce “Working for customers” with sales team i.e. Core Service Values and Sunbake Primary Service Package as well as modules covered in “Route Management “course.
• Monitor sales team conduct.
• Give on-the-job training if required.

Deadline:12th March,2026