Brand Manager: Financial Services & Paxi (Western Cape) at PEP

Purpose of the role

• To proactively develop campaigns, drive processes and craft plans that consistently satisfy the needs of both internal and external customers.

Key Responsibilities 

• Implement marketing strategy and brand guidelines in PEP’s financial services and courier delivery divisions 
• Compile and manage the promotional campaign calendar 
• Brief creative and media agencies
• Ensure the development and accurate delivery of TTL campaigns 
• Liaise with internal and external partners on marketing related activities 
• Manage projects and resources 
• Develop Post campaign reviews to assess the impact and success of monthly marketing campaigns
• Manage budget and costs across multiple cost centers and accounts

Required Knowledge, Skills and Competencies 

• Bachelor/honours degree, preferably in marketing or related field 
• Computer Literacy (MS Office and Google Suite) 
• 3 - 5 years’ experience in a brand or campaign manager role (Retail environment advantageous) 
• Experience in developing integrated marketing campaigns to drive business objectives and deliver on exceptional customer experience  
• Comfortable in operating in a faced-paced, high performance team
• Clear understanding of the South African retail, financial services and/or courier landscape 
• Data-driven marketing experience to continuously measure, refine and improve marketing initiatives
• Relationship/networking skills 
• Experience in managing line reports and team members advantageous
• Willingness to travel 
• Own transport required 
• Communication skills 
• Presentation skills 
• Planning and organising 
• Strong Numerical and data literacy 
• Team player 
• Problem solving and can-do attitude 
• Innovative thinking  
• Creative with an analytical and business savvy approach
• Attention to detail is a must