Campaign Co-Ordinator at Belgotex Floors

Description

The Campaign Coordinator is responsible for building and executing sales campaigns approved by a campaign committee to generate new sales channels and sales opportunities.

You are to maintain two opportunity queues within their optimal (size) ranges:

• Transactional opportunities: feeding inside sales (Trade and Projects)
• Major opportunities: feeding the field sales (Enterprise and Business Development managers)

Your secondary responsibility is to fine-tune the opportunity mix to maximize the productivity of both teams and feedback campaign statistics to the campaign committee and relevant business unit managers.

SPAN OF CONTROL

• This position will form part of the Projects and New Business Team and will report into the Head of National Specifications.

KEY ACCOUNTABILITIES & OUTPUTS

• Mining CRM and ERP for prospect lists.
• The coordination of promotional campaigns (including offer-formulation and the production of creative collateral and campaign execution)
• Campaign performance tracking and reporting via CRM and Mautic
• A/B testing to optimize return on campaign spend.
• In addition to promotional activities, you will also be required to: Participate in short daily WIP (Work in progress) meeting.

Requirements

REQUIREMENTS

• Previous experience working In Construction Industry is advantageous.
• 1 – 2 years’ experience in relevant experience
• Excellent interpersonal and communication skills with the ability to converse at all levels.
• A genuine interest in marketing and a flare for design
• Excellent administration and computer skills
• Meticulous attention to detail to execution
• Previous exposure to a CRM (database) is advantageous
• Previous experience in A to B testing is advantageous.
• Previous experience in data handling.
• Computer literate and ability to use Microsoft Office packages.

COMPETENCIES: INDIVIDUAL CONTRIBUTOR LEVEL

• Valuing Differences - Working effectively with individuals of diverse cultures, interpersonal styles, abilities, motivations, or backgrounds; seeks out and uses unique abilities, insights, and ideas from diverse individuals.
• Work standards - Setting high standards of performance for self and others; assuming responsibility and accountability for successfully completing assignments or tasks; self-imposing standards of excellence rather than having standards imposed.
• Earning Trust - Gaining others’ confidence by acting with integrity and following through on commitments while disclosing own positions; treating others and their ideas with respect and supporting them in the face of challenges.
• Initiating Action - Taking prompt action to accomplish work goals; taking action to achieve results beyond what is required; being proactive.
• Customer Orientation - Placing a high priority on the internal or external customer’s perspective when making decisions and acting; implementing service practices that meet the customers’ and own organization’s needs.
• Quality Orientation - Accomplishing tasks by considering all areas involved, no matter how detailed; showing concern for all aspects of the job; accurately checking processes and tasks; being watchful over a period of time.
• Safety Focus - Identifying and improving conditions that affect own and others’ safety, upholding safety standards.
• Planning and Organising - Establishing an action plan for self and others to complete work efficiently and on time by setting priorities, establishing timelines, and leveraging resources.
• Continuous Learning - Actively identifying new areas for learning; regularly creating and taking advantage of learning opportunities; using newly gained knowledge and skill on the job and learning through their application.
• Influencing - Using effective involvement and persuasion strategies to gain acceptance of ideas and commitment to actions that support specific work outcomes.
• Technology Savvy - Leveraging one's practical knowledge and understanding of recent technology tool, solutions, and trends to improve work results, sold work problems, and take advantage of new business opportunities.

QUALIFICATIONS

• Grade 12 / Matric with mathematics or math’s literacy.
• Marketing and campaign experience is advantageous.