Consumer Research Associate (Remote South Africa) at Esme Learning

Who We’re Looking For

We are looking for a Consumer Researcher with experience in running and reporting qualitative and quantitative studies.

• Writing consumer research surveys and qualitative discussion guides
• Scripting surveys and organising research fieldwork and interviews
• Reporting research findings, ensuring we have actionable insights
• This role requires someone who can take initiative, is a storyteller and team player. While being experienced in delivering excellent research studies, the ideal candidate should also be a great communicator and consultant to stakeholders within the marketing group and wider business.

Key responsibilities

• Contribute to marketing and business strategy with qualitative and quantitative research, analysis, and reporting
• Manage the quarterly omnibus study of consumers from fieldwork to reporting
• Work on executing strategic research studies to support the business on strategic initiatives
• Work closely with the market research lead and data analytics to provide actionable insights for the business
• Support building out our consumer personas and deliver insight for market viability studies
• Design questionnaires and identify the best on methodologies for strategic initiatives, collecting data and assimilating statistics
• Manage survey tools and data collectors and ensure competitive sample cost
• Manage focus groups, carrying out and report in research interviews, focus groups and workshops

Requirements

• 4-5 years experience in market research running quant and qual studies
• Experience analyzing quantitative and qualitative data sets
• Ability to use survey scripting tools
• Excellent presentation skills
• Comfortable measuring, interpreting and presenting consumer insight data
• Experience with common statistical methods and applications
• Research agency experience is a strongly preferred
• MUST be located in South Africa to be considered

Benefits

• Health Insurance
• Generous PTO policy
• Stock options
• Education Benefit to study WHATEVER course you want online
• Working with, and growing with an amazing team, in a high growth startup to transform online education.